The new media - Media

Question 1

New media: Neophiliacs

Answer 1

Convergence - combining different technologies.
Compression - signals are digital so can’t be sent down the same cable
Interactivity - where the audience can interact with the media

Question 2

Neophiliacs

Answer 2

• Support the growth of the new media
• They believe it has to had a positive impact on society
• They outline three positive aspects of new media

Question 3

E-commerce

Answer 3

• shopping online is quick and easy
• retailers offer exclusive internet deals to consumers, making price more competitive

Question 4

democracy

Answer 4

• people can seek alternative views than the ones presented in mainstream media

Question 5

choice

Answer 5

• increased consumer choice
• more tv channels and an increase in media output systems

Question 6

cultural pessimists

Answer 6

• believes that the revolution of the new media has been exaggerated
• they believe it has had a negative impact on society
• they outline three negative aspects of the media

Question 7

New media

Answer 7

New media refers to the evolution of existing media delivery systems and the development of new digital communication technologies.   

Question 8

monopolies

Answer 8

• domination by media conglomerates
• the internet is dominated by a small amount of companies and they can direct audiences to certain products that benefit the elite.

Question 9

quality

Answer 9

• decline in quality
• there isnt more choice
• instad media companies fill tv channels with repreated programming and reality tv to dumb down audiences.

Question 10

Elite power

Answer 10

• reinforces elite power
• major corporations dominate the internet with websites that ensure their view is most prominent.