The macro environment Flashcards
1
Q
A
2
Q
What is PESTEL analysis?
A
Political
Economic
Social and demographic
Technological
Ecological
Legal
3
Q
Which model do we use to explain why some nations have a competitive advantage in certain industries?
A
Porter’s diamond
4
Q
What are the 4 elements of Porter’s diamond?
A
Factor conditions
Demand conditions
Strategy, structure and rivalry
Related and supporting industry
5
Q
A