the interaction of demand and supply chapter 10 Flashcards
equilibrium
situation where there is no tendency to change in a market. the quantity supplied equals the quantity demanded. The price mechanism ensures that the market ‘clears’. Equilibrium exists because the plans of consumers as represented by the market demand curve match the plans of suppliers as represented by the market supply curve. In other words, consumers and suppliers are satisfied with the present situation.
disequilibrium
situation where demand and supply are not equal in a market. Markets are not always in equilibrium. Real-world markets are invariably in disequilibrium. It is usual for there to be excess supply or excess demand in a market. A key feature of the market mechanism is that it adjusts supply or demand to reach the equilibrium position.
equilibrium price
the price where demand and supply are equal, where the market clears.
equilibrium price
the amount that is traded at the equilibrium price.
market adjustment
change in market parameters or conditions brought about in response to one or more market signals (including price changes from shifts in supply and demand). These changes are typically characterized as cycles, fluctuations, or trends. may not happen instantly. there will be time lags. market may stay in disequilibrium for a long time. market can move back into equilibrium because of underlying motives and plans of consumers and suppliers driving it
what influences the speed of adjustment in the market
how long it takes consumer and producers to make the price they are prepared to pay or sell a product when the market is in disequilibrium.
changes in demand (or supply)
when there is a shift in the demand (supply) curve due to a change in factors other than the price of the product. changes occur due to non price factors; the result is an increase
shifts in the market demand curve
changes in these factors other than price are shown by shifts in the demand curve. a rightward sift indicates an increase in demand; a leftward shift indicates a decrease in demand.
causes of shifts in the demand curve
the income/ability to pay for a product
the price and availability of substitutes and complements
fashion, taste and attitudes.
how does income/ability to pay affect shifts in the demand curve
an individuals income and the availability of loans or credit and the interest rate that must be paid on loans or credit card balances. an increase in a purchasers income generally leads to increase in demand. a decrease in the ability to pay could lead to an increase on demand, this is the case for inferior goods.
how does price and availability affect shifts in the demand curve
In the case of substitute products, a change in the price, availability and even the attractiveness of one product will have an impact on the demand for all of its substitute goods. It will shift to the right if the price of substitutes increases or if there is a positive report in the media of the health benefits of the product.
For complements, a rise in the price of one product will reduce the quantity demanded for it and its associated product. Equally, a fall in price of a product will lead to an increase in the quantity demanded and will also lead to an increase in demand for its complement. The outcome for both situations is a shift to the right of the demand curve.
how does fashion, state and attitudes affect shifts in the demand curve
People buy products for a reason: an individual’s behavior is purposefully motivated, at least at the time of purchase. Economists usually consider behavior to be a reflection of their tastes and preferences towards different types of goods and services.
shifts in market supply
Changes in the supply conditions can be shown by shifts in the supply curve. A rightward shift indicates an increase in supply: a leftward shift indicates a decrease in supply. Once again, notice a difference between a shift and a movement. A shift in the whole curve represents a change in supply rather than a change in the quantity supplied (which is shown by a movement along the curve).
causes of shifts in the supply curve
the costs associated with supplying the product
changes in the prices of other products
the size and nature of the industry
government policy.
how does costs associated with supply affect supply curve
the factors that can cause an increase or a decrease in the costs of supplying each and every unit, since it is likely that this will impact on the price that firms charge. if any factor pushes up costs, there is likely to be a leftward shift in the supply curve or a decrease in supply; if the factor lowers costs, there is likely to be an increase in supply: