The gentlewoman

Question 1

Why does the Gentlewoman have low production costs? (Industry)

Answer 1

Only produced twice a year hardcopy and is covered easily by subscription fees

Question 2

How do you link Hesmondhalgh’s cultural industry to gentlewoman?
(industry)

Answer 2

The gentlewoman takes more risks by providing alternative representations, Biannual distribution and alienates the Male demographic

Question 3

How does The Gentlewoman link to hall’s representation theory? (Representation)

Answer 3

Women are represented as interesting, educated and successful this contradicts the versions of femininity in typical Mainstream magazines.

Question 4

How does The Gentlewoman align with David Guantlett’s identity theory? (Representation)

Answer 4

The Gentlewoman provides an alternative view about female roles as a modern media text is undermines traditional ideas.

Question 5

How does the Gentlewoman link to Steve Neale’s genre theory? (Media Language)

Answer 5

Gentlewoman is a niche product through its content and visual style through repetition and difference it creates its own market.

Question 6

How does the Gentlewoman link to Todorov’s Narratology theory?
(Media Language)

Answer 6

The Narrative communicated through the Gentlewoman’s magazine content is one of quests and the betterment of the natural world.

Question 7

Typography

Answer 7

• Lowercase on masthead
• Serif Fonts
• Lack of Coverlines
• Centralised label

Question 8

Minimalism

Answer 8

• Minimal writing on the front cover
• Means that all the attention is put on the women
• Bold colours fill the dead space around the key signifier

Question 9

Front Cover break

Answer 9

• Photograph - Centralised close up
• Simple Mast head - Focus on the women
• Colour scheme - bold outer colours
• Minimal layout - Capitalise stardom to sell the issue

Question 10

Writing Style

Answer 10

• Refuses to conform to expectations

Question 11

Front Cover Model

Answer 11

• Key Signifier
• Front cover model is a famous white women which speaks to the primary audience.
• ## Scarlett Johansson

Question 12

Depiction of Men

Answer 12

• No men
• indirect references to challenges women have faced when it comes to being viewed as being secondary to men

Question 13

Racial ethnicity and background

Answer 13

• One selected article has a POC( Ramla Ali - Somalian boxer)
  -All other women are white

Question 14

Ownership

Answer 14

• Not conglomerate
• Independently published and distributed
• Published by Gert Jonkers and Jop Van Bennekom

Question 15

Release

Answer 15

• Bi Annual
• 100,000 copies per edition

Question 16

Psychographics

Answer 16

• Reformers/activists
• Environmentalists
• Readers lead to value investment in themselves and the world they live in

Question 17

Demographics

Answer 17

• Alternative/ Niche demographic
• Average age of 32
• ABC1 - Upper/middle class
• Wealthy
• Female
• Urban