The Frankfurt School Flashcards
A critical theory of society influenced by Adorno and Horkheimer
The Frankfurt School
Propaganda is used to support capitalism in the US
Critical theory of society within the Frankfurt School
What did Adorno and Horkheimer focus on?
The end of the individual and standardization as a result from propaganda to support capitalism
How was large organized monopolized radio and television worrisome to Adorno and Horkheimer?
They were worried about how there was minimal diversity to where you can get your information from.
Furthermore, they noted how radio creates a cultural industry that mediates people to accept things as the way they are.
How did the Frankfurt school relate to Marxism?
Critical of capitalism
How did the Frankfurt school stray from Marxism?
Analyzed the role of culture.
Claimed that Marxism is too deterministic with its economic base.
They focused on the mass production of homogenized content
The mass production of cultural products that are standardized, predictable, and aimed to appeal to mass audiences
The culture industry
Explain the culture industry
It basically involves creating a mass culture that is passive and conforms. This is done by standardizing the mass production of cultural products in accordance with desires to reinforce dominant ideologies.