The Consumer Society Flashcards

0
Q

acheter

A

to buy / to purchase

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1
Q

la société d’abondance

A

the affluent society

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2
Q

the purchasing power

A

le pouvoir d’achat

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3
Q

goods/ wares/ commodities

A

les marchandises

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4
Q

les biens de consommation

A

consumer goods

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5
Q

the standard of living

A

le niveau de vie

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6
Q

un foyer

A

a household

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7
Q

riché/ fortuné/ aisé

A

rich/ wealthy/ well-to-do

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8
Q

pauvre/ indigent

A

poor/ destitute/ needy

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9
Q

cher

A

expensive/ costly/ pricey(fam)

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10
Q

to rocket/ to soar/ to spiral

A

monter en flèche (prix)

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11
Q

baisser (prix)

A

to fall/ to go down/ to drop

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12
Q

s’ffonder

A

to collapse

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13
Q

les dépenses

A

expenses

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14
Q

upmarket/ downmarket

A

haut/bas de gamme

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15
Q

un détaillant

A

a retailer

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16
Q

a shop windows

A

une vitrine

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17
Q

faire du lèche-vitrines

A

to go window-shopping

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18
Q

un centre commercial

A

a shopping mall/ a shopping centre

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19
Q

devoir de l’argent à qqun

A

to owe movey to sb

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20
Q

to discard/ to get rid of

A

se débarasser de

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21
Q

jeter par les fenêtres

A

to squander

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22
Q

une culture du gaspillage

A

a throw-away culture

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23
Q

consommation ostentatoire

A

conspicuous consuption

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24
être conditionné
to be brainwashed
25
to save
économiser
26
thrift/ thrifty
la frugalité/ économe, frugal
27
les soldes
sales
28
to barter
troquer
29
marchander
to haggle/ to bargain
30
the sharing economy
l'économie du partage
31
No Buying Day
la journée sans achats
32
réduire ses dépenses (en)
to cut back/ down on sth
33
companies
les entreprises
34
une concurrence acharnée
keen/ fierce/ cutthroat
35
une part de marché
a market share
36
corporate image
image d'entreprise
37
culture d'entreprise
corporate culture
38
actionnaire
shareholder/ stakeholder
39
a chain store
une chaîne de magasins
40
une filiale, une succursale
a branch, a subsidiary
41
la valeur/ valoir
worth/ to be worth
42
business accountability
la responsabilité des entreprises
43
la responsabilité sociale des entreprises
corporate social responsibility
44
fusionner
to merge
45
to buy out
racheter
46
la faillite
bankruptcy
47
plaireà
to appeal to
48
brands
les marques
49
flatter les goûts de...
to pander to the tastes of
50
signe extérieur de réussite
status symbol
51
to court/ to woo customers
rechercher des clients
52
étude de marché
market survey
53
répondre au normes/ aux exigences
to meet the standards/ the demands
54
a fad
une mode passagère
55
un sondage d'opinion
opinion poll
56
la publicité
advertising
57
le publicité mensongère
misleading advertising
58
a billboard (US)/ a hoarding (GB)
un panneau publicitaire
59
une devise
a motto
60
une litanie
a mantra
61
diffuser
to broadcast
62
a commercial
un spot publicitaire
63
des arguments de vente, des boniments publicitaires
sales pitch/ sales patter
64
the blurb
le texte publicitaire
65
transmettre une idée
to convey an idea
66
to get a message accross
faire passer un message
67
incarner
to embody
68
a press release
un communiqué de presse
69
un matraquage publicitaire
an advertising blitz
70
un coup médiatique
a publicity stunt
71
hype
le battage publicitaire