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MIL > THE BASICS OF TEXT INFORMATION AND MEDIA > Flashcards

THE BASICS OF TEXT INFORMATION AND MEDIA Flashcards

1
Q

words that are written, printed or spoken. In MIL, it is used in presenting/ disseminating information, providing direction, and giving suggestions

A

Text

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2
Q

information communicated through text

A

Text information

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3
Q

a vessel/ channel that communicates text information to a receiver

A

Text medium

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4
Q

aims to have the reader picture what is being described (novels, news)

A

Descriptive Text

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5
Q

to advise or tell the reader about something (textbooks, journals)

A

Informative Text

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6
Q

instructs or tells a reader how to do something

A

Instructive Text

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7
Q

seeks to persuade a reader to believe in or do something (editorials, propaganda materials)

A

Persuasive Text

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8
Q

process information through rigorous editing and evaluation

A

Formal Sources

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9
Q

texts that are usually unverified or opinionated

A

Informal Sources

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10
Q

Information overload can cause cognitive overload or trouble retaining information in one’s long-term memory.

A

CONSUMING TEXT INFORMATION

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11
Q

who defined high-quality information as correct, credible, relevant, and easy for access, interpret and understand

A

Rune Petterson

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12
Q

techniques used to organize, sequence, and provide an internal framework for helping readers understand prose content. and who said this?

A

Petterson, internal textual structrure

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13
Q

advised that is essential to arrange info from the most important to the least important.

A

Ronnie Lipton

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14
Q

Technique used to organize text with linguistic and topographical cues make up
Usage of indention, spacing, and adjustments on the typeface

A

EXTERNAL TEXTUAL STRUCTURE

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15
Q

emphasize the words that need to be highlighted. (italics, highlighted, Capital, underline, boldface)

A

Emphasis

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16
Q
  • always consider your target audience in the language and design you will use.
A

Appropriateness

17
Q

gives classic/ elegant look when used in title/headings (Times New Roman, Garamond, Baskerville)

A

Serif

18
Q

clean and minimalist look used for presenting clear and direct information (road signages, nutrition facts on food packages, webpage designs), (Arial Helvetica, Calibri)

A

Sans Serif

19
Q

more solid, commonly used in large advertisements, (Rockwell, Playbill, Courier)

A

Slab Serif

20
Q

has brush-like strokes and must be used sparingly in large body texts (monotype corsiva, edwardian script ITC, Lucida Handwriting)

A

Script

21
Q

how far/near the elements are to each other. Similar elements must go together

A

Proximity

22
Q

involves using margins and spacing that provide visual relief and delineation from text blocks

A

Alignments and Space

23
Q

good typography has strong contrast and distinctive patterns, making the text legible

A

Organization

24
Q

involves the consistency and unity of elements. Refrain from using several types on a page to prevent distractions

A

Repetition

25
Q

creates visual interest by combining two elements

A

Contrast

26
Q

THE POWER OF TEXT AND INFORMATION AND MEDIA (S, H, I, E)

A

Source of Knowledge, Higher thinking skills, Impact to Lives, Entertainment.

27
Q

MIL Design Framework: who are the possible reader

A

target audience

28
Q

MIL Design Framework: who is the creator of the info?

A

author

29
Q

MIL Design Framework: where will this info be published

A

medium/ format

30
Q

MIL Design Framework: how will the info be presented?

A

form/style

31
Q

this caters to a variety of emotions or themes. Examples; Chiller, Curlz MT, Jokerman.

A

Decorative

32
Q

MIL Design Framework: what is the info all about

A

key content

MIL (6 decks)

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