Test wdz Flashcards

1
Q

Share Matrix categorizes products/business units into four quadrants based on their market share and market growth rate

A

The BCG Growth

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2
Q

Stars

A

High market share, high market growth. Require significant investment to maintain growth

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3
Q

Cash Cows

A

High market share, low market growth. Generate strong cash flow, requiring minimal investment.

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4
Q

Question Marks

A

Low market share, high market growth. Require significant investment to gain market share. High risk, high potential reward.

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5
Q

Dogs

A

Low market share, low market growth. Generate little cash and have limited growth potential. Often considered for divestment.

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6
Q

, also known as the fishbone diagram or cause-and-effect diagram, is a visual tool used to identify the root causes of a problem.

A

The Ishikawa diagram

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7
Q

Structure (The Ishikawa diagram)

A

It resembles a fish skeleton, with the “head” representing the problem and “bones” branching out to represent potential categories of causes (e.g., people, processes, machines, materials, methods, environment).

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8
Q

Purpose (The Ishikawa diagram)

A

To systematically explore and identify the various factors contributing to a specific problem.

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9
Q

A payoff matrix

A

is a visual representation of the possible outcomes of a strategic decision

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10
Q

SWOT

A

Strengths - internal factors that are favorable for achieving organization’s objective

Weaknesses - internal factors that are unfavorable for achieving organization’s objective

Opportunities - external factors that are favorable for achieving organization’s objective

Threats - external factors that are unfavorable for achieving organization’s objective

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11
Q

Strengths

A

internal factors that are favorable for achieving organization’s objective

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12
Q

Weaknesses

A

internal factors that are unfavorable for achieving organization’s objective

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13
Q

Opportunities

A

external factors that are favorable for achieving organization’s objective

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14
Q

Threats

A

external factors that are unfavorable for achieving organization’s objective

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15
Q

TQM (Total Quality Management)

A

is a management philosophy that focuses on continuous improvement in all aspects of an organization. The term “total quality” was first used by Armand Feigenbaum in 1969.

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16
Q

TQM (Total Quality Management)

A

Customer focus: Meeting customer needs and expectations.

Employee involvement: Engaging all employees in quality improvement efforts.

Continuous improvement: Striving for constant enhancement in products, processes, and systems.

17
Q

Quality

A

the customer and delivering customer satisfaction in the creation of products and services.

18
Q

Material requirements planning (MRP)

A

is a computer-based inventory management system designed to improve productivity for businesses. Companies use material requirements-planning systems to estimate quantities of raw materials and schedule their deliveries.

19
Q

Muda

A

any activity that adds no real value to the product or service being created or delivered.

20
Q

7 wastes

A

Muda, overproduction, time on hand, transportation, processing, movement, defective products

21
Q

Overproduction

A

producing more than your customer is requesting or before they request it.

22
Q

Time on hand

A

waiting done by customers or by employees.

23
Q

Transportation

A

unnecessary conveyance of products, from one location to another, or handoff from one employee to another.

24
Q

Processing

A

unnecessary manual work that does not contribute value to the product.

25
Q

Movement

A

unnecessary physical or mental motion often associated with searching.

26
Q

Defective products

A

a mistake which reaches the customer.

27
Q

Stock on hand (Inventory)

A

more materials or information than is required.

28
Q

A process

A

is a stream of activities that transforms input elements into output elements.

29
Q

Decision problem

A

a situation in which it is necessary to choose between two or more courses of action that differ from each other.

30
Q

Decision

A

a conscious choice among identified and considered possible options for future action.

31
Q

Due to the conditions for decision-making:

A

Decisions made under conditions of certainty

Decisions made under risk

Decisions made under conditions of uncertainty

32
Q

Types of decisions:

A

Due to the conditions for decision-making:

Due to the weight of decision-making:

33
Q

Due to the weight of decision-making:

A

Strategic decisions

Operational decisions

34
Q

Marketing Plan

A

product specific, market specific, or company-wide plan that describes activities involved in achieving specific marketing objectives within a set timeframe.

35
Q

Payoff

A

is a positive or negative outcome corresponding to a particular pair of a given decision and a given state of nature; in business it is usually monetary.