Test 4 Flashcards
Conformity
Changing ones own behavior to more closely match the actions of others
Social influence
Process through which the real or implied presence of others can directly or indirectly influence the thoughts, feelings, and behavior of an individual.
Asch’s classical study
7 participants
The line experiment
Factors that effect conformity
Conformity when activity is hard
Degree of unity- it’s great
Group size- increasing group up to 4 members increases conformity no change after 7
Group think
A group decision- making process in which group members convince themselves that they are correct
They become more concerned about group cohesiveness then on assessing the facts of the problems
Characteristics of group think (8)
- invulnerability
- rationalization
- lack of introspection (do not examine ethical implication, they believe they can’t make immoral)
- stereotyping (ideas are weak and stupid)
- pressure
- lack of disagreement
- self-deception (sharing an illusion)
- insularity (prevent getting outside info)
Group polarization
Members involved in a group discussion tend to take somewhat more extreme positions and suggest riskier actions than individuals that have not participated in a group discussion
Social facilitation
The tendency of the presence if others to enhance performance on tasks.
Social loafing
People who are lazy tend not to do as well as others working on the same task, but work well by themselves
Social impairment
The tendency of the presence of others to decrease performance on tasks
Deindividuation
Lessing of ones senses of personal identity and personal responsibility.
Groups of people feel anonymous
Compliance
Changing ones behavior as a result of other people directing or asking for the change
Foot in the door
Ask for a small commitment, get compliance, then ask for a bigger commitment
Door in the face techniques
Ask for a large commitment, then ask for a smaller one after the large one is refused
Lowball techniques
Getting a commitment from a person and then raising the cost
Obedience
Changing one’s behavior at the command of an authority figure
Milgrims research
Obedience to authority Shock 120 150 300 330
Who administers shocks
65% of the teachers administers the top shocks
Researcher was present the effect was stronger
Confederate was present the effect was weaker
Original study has found that _____ of teachers will deliver shocks up to the point of being lethal
80
ABC model
Affective component
Behavior component
Cognitive
Affective component
The way a person feels towards an object/situation
I like country music, it’s fun and uplifting
Behavior
Action a person takes towards an object/ situation
I buy country music every chance I get. I’m going to a concert music concert soon
Cognitive
Thoughts
I think country music is better than any other kind of music I hear on the radio
Direct contact
Attitudes are formed though direct contact with the person idea situation it object.
A child who dislikes Brussels sprouts because he has direct contact
Direct instruction
Another way attitude are formed though instructions
Parent may tell their children that smoking is dangerous and unhealthy
Interaction with others
Attitudes are formed through people with that attitude
Friends have the idea that smoking is cool therefore you smoke
Vicarious conditioning
Observable
Watching the actions of others to person/idea
Child whose mother or fathers who likes classical music children grow up to like it
Central route processing
People attend to the content of the message
Peripheral route processing
Style of information processing that relies on peripheral cues
Cognitive dissonance
People find themselves doing things or saying things that don’t match thrift idea of themselves as smart, nice, or moral. They experience an emotional discomfort
Stereotype
A belief that a set of characteristics is shared by all members of a particular social category
Prejudice
An unjustifiable action towards members of a particular group
Implicit personality theory
Are a set of assumption that people have about how different types of people/personality/traits, and actions are all related and form in childhood.
Dispositional cause
Cause if behavior is from within the individual
Fundamental attribution error
Tendency for people observing someone else’s actions to overestimate the influence of that persons internal characteristics on behavior and underestimated thin fluency of the situation.
Actor observer bias
People tend to explain the actions of others based on what kind of person they are rather than looking for outside cause such as social influence and situation.
In groups and out groups
In group: is all the people with whom a particular person identified
Out group: are everyone else, usually going to become stereotypes according to some superficial characteristic.
Forms in childhood!
Social cognitive theory
Prejudice is seen as an attitude that is formed as other attitudes are formed, through direct instruction, modeling, and other social influence on learning
Realistic conflict theory
Increasing prejudice and discrimination are closely tie to an increasing degree of conflict between the in group and out group.
Social identity theory
1) social categorization: assign themselves to social categories to help determine behavior
2) identification (social identity)
3) social comparison: people compare themselves favorably to others to improve their own self esteem
Stereotype vulnerability
Refers to the effect that a person’s knowledge is based on the stereotype therefore it effects be behaviors
What is prejudice about?
Attitudes and behavior