Task 3 - When Cognition Interferes with Innovation: Overcoming Cognitive Obstacles to Design Thinking Flashcards by Alexander D. | Brainscape

Q

Name the three steps of design thinking

A

Developing empathy and understanding customer needs
Ideation
Prototyping and testing

How well did you know this?

1

Not at all

2

3

4

5

Perfectly

Q

What are obstacles of step 1?

A

Overemphasizing top-down processing
confirmation bias
inattentional blindness

How well did you know this?

1

Not at all

2

3

4

5

Perfectly

Q

What are obstacles of step 2?

A

Fixation on ideas

How well did you know this?

1

Not at all

2

3

4

5

Perfectly

Q

What are obstacles of step 3?

A

Sunk-cost effect

- fundamental attribution error when receiving feedback

How well did you know this?

1

Not at all

2

3

4

5

Perfectly