Target: Recommendations: Personalize Dynamic Content Flashcards
Which of the following are options when you’re creating a recommendation? Select the three correct answers.
A. Collection
B. Front Promotion
C. Back Promotion
D. Custom Promotion
A. Collection
B. Front Promotion
C. Back Promotion
Which metric is unique to a Recommendation activity? Select the correct answer.
A. Viewed a page
B. Custom Scoring
C. Clicked on Recommendation
D. Viewed an mbox
C. Clicked on Recommendation
Which page types are available when setting up a Recommendations Activity? Select the four correct answers.
A. Landing Page B. About Page C. Product Page D. Home Page E. Cart Page
A. Landing Page
C. Product Page
D. Home Page
E. Cart Page
By default, which percentage of traffic is sent to No Recommendation? Select the correct answer.
A. 30%
B. 0%
C. 25%
D. 10%
D. 10%
Which collections are available to use while you’re setting up a recommendation activity? Select the correct answer.
A. None of them
B. All of them
C. Top 3
D. Those that match criteria
B. All of them
Which options are available when you’re adding a new recommendation to a page? Select the three correct answers.
A. Swap Recommendation
B. Insert Recommendation Before
C. Insert Recommendation After
D. Replace W/ Recommendation
B. Insert Recommendation Before
C. Insert Recommendation After
D. Replace W/ Recommendation
If you select two or more criteria during setup, how many designs can you select? Select the correct answer.
A. 2
B. Unlimited
C. 1
D. 3
C. 1
Why must you select a page type? Select the correct answer.
A. To determine available criteria
B. To determine available designs
C. To determine available metrics
D. To determine available audiences
A. To determine available criteria
Which format is available for downloading Target data? Select the correct answer.
A. CSV
B. Tab
C. Excel
D. PDF
A. CSV
When does a user qualify for reporting in Adobe Target? Select the correct answer.
A. It depends on settings
B. It depends on metrics
C. On successfully triggering a metric
D. When qualifying for an activity
D. When qualifying for an activity
How do you change the default report? Select the correct answer.
A. Click the three buttons above the Report Metric
B. It’s not possible
C. Click the gear icon
D. It happens when you set up the activity
A. Click the three buttons above the Report Metric
Which metrics are available by default for each experience? Select the three correct answers.
A. Page B. Lift C. Confidence D. Revenue E. Orders
B. Lift
C. Confidence
E. Orders
Which option is no longer available under the gear icon? Select the correct answer.
A. Control
B. Counting Methodology
C. Environment
D. Metric
D. Metric
What does Reset Report Data do? Select the correct answer.
A. Removes current visitors from the activity
B. Removes old data
C. Deactivates the activity
D. Pause the activity
B. Removes old data
How many reporting presets can you set up? Select the correct answer.
A. 2
B. 10
C. 1
D. 5
B. 10
How many audiences are in reporting by default? Select the correct answer.
A. 2
B. 1
C. 10
D. 5
B. 1
What are collections eligible for? Select the correct answer.
A. A/B tests
B. Recommendations
C. Exclusions
D. Feeds
B. Recommendations
How can you create a collection? Select the correct answer.
A. Within a feed
B. In an Audience
C. Using Advance Search
C. Using Advance Search
How many products can you add to each collection? Select the correct answer.
A. 100
B. 25
C. Unlimited
D. 10
C. Unlimited
What is the main purpose of collections? Select the correct answer.
A. To organize products
B. To remove products
C. To exclude products
D. To add entity information
A. To organize products
What are some advantages of using collections? Select two correct answers.
A. Include specific products
B. Group products
C. Exclude products
D. The option to create once and use multiple times
A. Include specific products
B. Group products
Which feed type requires no mapping during initial setup? Select the correct answer.
A. SQL
B. CSV
C. Analytics Classification
D. Google Product Feed
B. CSV
Which feed types require an FTP or URL location? Select the two correct answers.
A. Analytics Classification
B. CSV
C. Google Product Feed
B. CSV
C. Google Product Feed
Which options are available for uploading your recommendations feed? Select the two correct answers.
A. Github
B. FTP
C. URL
D. JIRA
B. FTP
C. URL
What is Adobe’s proprietary method for uploading a feed? Select the correct answer.
A. Google
B. CSV
C. Analytics Classification
D. API
B. CSV
What is Adobe’s proprietary method for uploading a feed? Select the correct answer.
A. Google
B. CSV
C. Analytics Classification
D. API
B. CSV
Which of the following are available options when you’re setting up a Recommendations feed? Select the three correct answers.
A. SQL B. Google Product Feed C. Manual D. Analytics Classification E. CSV
B. Google Product Feed
D. Analytics Classification
E. CSV
What is another way to get feed information into Recommendations? Select the correct answer.
A. Exclusions
B. Criteria
C. mBox
D. Collections
C. mBox
