Sustainable Innovation Business and System Level Flashcards
The Generic Manufacturing Business Model
Attributes of a Sustainable Business Model
- Focus on life cycle resource minimisation
- Closed loop
- Multi-functional products
- Distributed manufacture
- Meets needs, not wants
- Reusable or upgradable products
- Avoids ‘split incentives’ such as built in redundancy
Product Service Systems (PSS)
An innovation strategy, shifting the business focus from designing (and selling) physical products only, to designing (and selling) a system of products and services which are jointly capable of fulfilling specific client demands
Advantages of Product Service Systems
- The fulfilment of client needs in an integrated and customized way, hence allowing clients to concentrate on core activities – e.g. outsourcing of catering or recycling
- The construction of unique relationships with clients, which can enhance customer loyalty – long term relationship to develop mutual understanding
- Allow the ability to innovate faster since they follow their client’s needs better – companies know what their customers want
Eight Types of Product Service Systems?
(name the three groups)
Drivers for Change
- Distributed energy systems
– Increasing share of renewables,
– Increasing competition and digitalization - Opportunities
– Digitization offers the potential to develop new business models beyond the traditional generation, selling and transportation business of energy utilities. - Response – New companies
– Combine regulated network ownership, investment in renewable generation with consumer-centric retail business.
– Both strategies focus on the end consumer market and renewables with the networks as a back-bone for their business.
Sharing Economy
Collaborative consumption,
The sharing economy is an economic model often defined as a peer-to-peer (P2P) based activity of acquiring, providing or sharing access to goods and services that are facilitated by a community based on-line platform
E.g. Airbnb doesn’t own a single hotel, but is the world’s largest accommodation provider – its business model based on a platform enabling people to share their own spaces.
* This has had huge social as well as economic benefits as well as impacting the traditional economy
* As with other ‘trust’ based systems it is open to abuse
Examples of Sharing Economy
- Peer-to-Peer Lending - e.g. unsecured personal loan, offered on such platforms as Lending Club
- Crowdfunding
- Ridesharing and Carsharing
- Coworking - e.g. Share the cost of office rent, utilities, storage, mail
Advantages of a sharing economy
- Cheaper Goods and Services
- Extra Income for Providers
- New and Better Opportunities
- Stronger Communities
Disadvantages of a sharing economy
- Privacy/Safety Concerns
- No or Few Guarantees
- Cooperation With Others
- Market Distortions
Future of a sharing economy
– More Flexibility in Work and Life
– More Ways to Earn and Save Money
– Less Worry about Valuable Possessions and Obligations
– More Adaptable Businesses
What is system level Sustainable innovation?
System innovation can be defined as a set of actions that shift a system – a city, a sector, an economy – onto a more sustainable path.
- Why do we need SI (sustainable innovation) at the system level?
– We need global solutions to global problems (CO2)
– Many major systems are under stress – food, water, housing
– The whole system has to be sustainable not just part of it
– Many of the biggest polluting products are part of larger system/network – cars/fuel/transport, housing/heating/supply
Six Steps to Significant (system level) Change?
- Experience the need for change
- Diagnose the system
- Create pioneering practices
- Enabling the tipping
- Sustain the transition
- Set the rules of the new mainstream
Examples of system level innovation?
- Cats eyes
- Shipping container