Supply & Demand Flashcards
Competitive market
Market with many buyers and sellers of the same good or service
None can directly influence price
Supply and demand model
Model of how a competitive market behaves
Demand
Behavior of buyers
Quantity demanded: quantity buyers are willing (and able) to purchase at a particular price
Demand curve
Graphic representation of quantity demanded at different prices
As prices fall, quantity demanded rises, more people have access to cheaper goods
Change in demand ≠ change in quantity demanded
Change in demand is change of the entire line, new line
Change in quantity demanded is just going from one point to another in the same line
Law of demand
Higher price for a good or service leads people to demand a smaller quantity, vice-versa
Shifts of the demand curve
Decrease in demand: leftward shift (lower willingness to pay for the same quantity/less quantity demanded at the same price)
Increase in demand: rightward shift (greater willingness to pay for the same quantity/greater quantity demanded at the same price)
Demand shifters
- Changes in prices of related goods or services
a. cheaper substitutes - Changes in income and nature of goods
a. normal good - increase in income = increase in demand
b. inferior good - increase in income leads to a decrease in demand - Change in tastes (subjective and vary among customers)
- Changes in expectations (buyers change current spending in anticipation of future prices)
- Changes in number of consumers
Market demand curve
Combination of individual demand curves
Ex: If A wants to buy 10 jeans at $4, and B wants to buy 15 jeans at $4, the market demand curve will say that people want to buy 25 jeans at $4.
Supply
Behavior of sellers
Quantity supplied: quantity that producers are willing and able to sell at particular price
Supply curve
Graphic representation of quantity supplied at various prices
As price rises, quantity supplied rises
Increase in supply
Movement of the entire line along the curve
As opposed to an increase in quantity supplied, which is a move upwards from one point to another along the supply line
Shift of supply curve
Increase in supply means rightward shift
Decrease in supply means leftward shift
Supply Shifters
- Input prices (decrease in price of an input decreases production cost, increases profit and encourages more supply)
- Prices of related goods or services (less supply if profitability falls)
- Technology (innovation lowers cost and increases supply)
- Expectation (sellers bound to adjust their supply in anticipation of the direction of future prices [panic selling])
- Number of producers
Market supply curve
Combination of individual supply curves
If A is willing to sell 3 beans at $2 and B is willing to sell 1 bean at $2, the market is willing to sell 4 beans at $2