Strategy in Quality service management

Question 1

often used in tangible goods, rather in service related industries.

Answer 1

Strategic planning

Question 2

the company is able to identify competitors while satisfying needs and wants of the guests.

Answer 2

Strategic planning

Question 3

process of identifying a company’s internal and external characteristics which will contribute to the attainment of its goal pointing to a specific direction

Answer 3

strategic planning

Question 4

to be successful and make a profit in the industry’s competitive market, every organization needs a clear strategy.
can help decision makers make the best choice for the company

Answer 4

Porter’s generic strategies

Question 5

Three strategies in achieving competitive edge:

Answer 5

1. cost leadership strategy
2. differentiation strategy
3. Focus strategy

Question 6

increasing profits by reducing optimal costs and charging low prices.
needs to invest in new technologies and efficient logistics

Answer 6

cost leadership strategy

Question 7

making a company’s service being attractive and unique in comparison to those competitors.
TRENDSETTER

Answer 7

differentiation strategy

Question 8

developing services for niche markets; requires deep understanding of the customer’s need of a company.

Answer 8

focus strategy

Question 9

aims to meet needs by providing something special and extra that the customer can’t get elsewhere.

Answer 9

Focus strategy

Question 10

PESTEL means

Answer 10

Political
Economical
Social
Technological
Environmental
Legal

Question 11

Strength and weakness

Answer 11

Internal

Question 12

Opportunities and Threats

Answer 12

External

Question 13

an organization assess everything; includes strengths.
flaunts the weakness of an organization to be addressed and resolves

Answer 13

Internal analysis

Question 14

identifying how to the firm positions itself in the market with respect to its rivals.
it showcases opportunities and threats

Answer 14

External analysis

Question 15

Ford, 2011
H & T organization must cope with the changes in the future which includes :

Answer 15

demographics
technology
social expectations
economic changes
competitions
stakeholders

Question 16

change the nature of its industry and how it is managed by the key stakeholders.

Answer 16

economic forces

Question 17

changes in the workplace in the market in the H&T sectors will continue to affect operations of the industry

Answer 17

demographics

Question 18

Who states that : Businesses are a big part of the ecosystem and need to co-evolve to thrive and survive.
What is the statement talks about

Answer 18

Moore, 1996
Competitors

Question 19

has identified 4 types of relationships existing in competitors

Answer 19

Bengtsson, 1999

Question 20

4 types of relationships existing in competitors. 4 C’s

Answer 20

Coexistence
Cooperation
Competition
Co-opetition

Question 21

exist on social exchanges between competitors.
Each competitor knows about each other but does not interact with them

Answer 21

Coexistence

Question 22

there are frequent exchanges between the players which comprise of business, information, and social exchange.
All competitions are cooperating but it does not mean they are not competing.

Answer 22

Cooperation

Question 23

a relationship based on an action-reaction pattern.
dependence and power are equally distributed based on their position in the ecosystem.

Answer 23

competition

Question 24

cooperation between players; includes economic and other forms of exchanges.
power in the cooperative side of the relationship which is based on how it functions in the ecosystem.

Answer 24

co-opetition

Question 25

Highest and lowest visitor in 2012

Answer 25

Korea
UK

Question 26

Highest and lowest visitor in 2019

Answer 26

China
Malaysia