Guestology Flashcards

1
Q

The science that deals w/ understanding the guest.
Scientific study of their needs, behaviors, and expectations of people in a service environment and how to use that knowledge to optimally manage a service org.

A

Guestology, Dickson 2010

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2
Q

Entails studying the totality of the guest experience from expectations down to reality the results and feedbacks.
knowing guests, clients needs, wants, perceptions and expectations.

A

Klein, 2014
Guestology

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3
Q

What are the concepts of Guestology

A

Guestology
Integration
Delivery of Systems
Quality Standards

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4
Q

concept of guestology that focuses on needs, wants, and perception

A

Guestology

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5
Q

Concept of guestology that focuses on putting all together

A

Integration

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6
Q

Concept of guestology that focuses on cast, setting, and process

A

Delivery of Systems

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7
Q

Concept of guestology that focuses on igniting innovation through technology and service.

A

Quality Standards

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8
Q

who states that “there are still unresolved basic problems and w/ social media around, guest have easy access to flaunt these problems. Thus setting a springboard for other system.

A

Ekiz et. al (2012)

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9
Q

information ecosystem

A

algorhythms

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10
Q

Unresolved basic problems as noted by Ekiz et. al 2012

A

Rooms
Arrogant and clueless staff
failure to respond
poor delivery
cleanliness
amenities and utilities
billing

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11
Q
A
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12
Q
A
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