customers/guests/clients Flashcards

1
Q

Five Basic type of customer

A

Loyal Customer
Impulse customers
Discount customers
Need Based customers
Wandering customers
Internal Customers

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2
Q

most important segment to please and should be one of the priorities of a specific firm.

A

Loyal Customers

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3
Q

usually represents no more than twenty percent of the customer base but drives majority of revenues. Values product heavily and more likely to be bearers of positive word.

A

loyal customers

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4
Q

best type to do suggestive selling; second to loyal customers when it comes to attractiveness to the market.
-dont have shopping list in mind

A

Impulse customers

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5
Q

is receptive to recommendation of products

A

Impulsive
customers

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6
Q

contributory to a company’s cash flow because the products are which seldom purchase on discounts

A

discount customers

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7
Q

driven by a specific need.
Buys for a specific reaons and occassion, difficult to convince

A

need based customers

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8
Q

Immediately leave after getting what they need.
Easily drawn to other businesses much more if cheaper prices

A

need based customers

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9
Q

largest amount of traffic as they have no specific need or desire in mind but yield smallest percentage

A

Wandering customers

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10
Q

it can provide insightful information about the product and contribute to the feedback mechanism of the company.

A

wandering customers

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11
Q

usually forgotten and leftout.

A

internal customers

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12
Q

employees, that implements service process, they understood the feeling of being served together with the toil of hard work.

A

Internal customers

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13
Q

in relation to quality, it is the study of cost

A

value

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14
Q

it is a guest centered or customer service industry.
It is the customer who defines value.
“To see is to believe” works so much

A

Hospitality and Tourism Industry

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15
Q
A
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