Strategic Planning For Small Business Flashcards
may be defined as “a course of action aimed at ensuring that the organization will achieve its objectives.
Strategy
refers to “the management function of anticipating the future and determining the best courses of action to achieve company objectives.
Planning
refers to “the process of determining the major objectives of an organization and defining the strategies that will govern the acquisition and utilization of resources to achieve these objectives.”
Strategic Planning
refers to the “distinctive competence, resource, or skill that provides the organizations with a competitive advantage in their marketplace.
Strength
refers to “a negative internal condition that can lead to a lowering of organizational performance.”
Weakness
refers to “a current or future condition in the environment that is favorable to an organization’s current or potential output.”
Opportunity
the opposite of opportunities. They refer to “negative external forces that inhibit the firm’s ability to achieve its objective.”
Treats
“statements of the results a business seeks to achieve over a specified period of time.”
Strategic Objectives
those that cover “one year or less and the kinds of situations that are likely to come up month and sometimes weekly or daily.”
Tactical plans or short-range plans
descriptions of the steps to take in a given work setting
Procedures
methods for handling specific problems.
Practices
procedures covering one situation only
Rules
financial blueprint for a given period of time based on estimated revenues and expenses
Budget