Sound Business Idea Flashcards

1
Q

an economic opportunity which is within the reach of the entrepreneur and which will provide him with a desirable value.

A

Sound Business Idea

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2
Q

is defined as “ the reorganization of experiences into new configurations. This will mean mentally taking things apart, rearranging the pieces in new and potentially productive arrangements, and looking beyond normal frameworks for new solutions.

A

Creativity

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3
Q

It refers to the motivation, or willingness to repeat a process until the answer to a problem is obtained.

A

Drive

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4
Q

It refers to the ability of the creative person to come up with a lot of ideas regarding the problem under consideration.

A

Fluency

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5
Q

It refers to thinking beyond a certain category of ideas.

A

Flexibility

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6
Q

It refers to the ability to consider the use of rare and unusual ideas.

A

Originality

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7
Q

It refers to the ability to see unsual connections between objects or things

A

Awareness

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8
Q

It refers to new products or services as well as improvements of old products or services.

A

Product Innovation

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9
Q

It refers to improvement of process in the organization .

A

Process Innovation

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10
Q

It refers to improvements in the marketing functions of promotion, pricing , distribution, packaging and advertising.

A

Marketing Innovation

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