Speech First Semester Review questions Flashcards

1
Q

Ch. 1:

-Why is it important to study public speaking (7 reasons)?

A

1) Public Speaking Influences Success in College.

2) Public Speaking Teaches Critical Thinking Skills
critical thinking—the application of the principles of reasoning to your ideas and the ideas of others.
When researching a speech, you must decide what kinds of supporting material, or evidence, best enable you to express your views and develop your arguments.
You use critical thinking skills to build, advance, and assess arguments.
you must make choices about language and expression.
Critical thinking is necessary to the development of an effective speech, and it’s important in your role as listener. A listener perceives through sensory levels and interprets, evaluates, and responds to what he or she hears.

3) Public Speaking Skills Influence Career and Community Success

4) Public Speaking Skills Are Key to Leadership
The only way you can ever be a leader is to learn to speak effectively”

5) Public Speaking Skills Complement Technology
public speaking skills important is that they complement technology.

6) Public Speaking Is Part of Our Democratic Tradition
The drive for change often begins with the spoken word. Indeed, from our founding as a nation, and especially since the First Amendment to the U.S. Constitution guaranteed free speech in 1791, public speaking has served an important purpose in our democratic processes and procedures.

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2
Q

-Describe the eight elements of the communication process as explained on pages 12 through 20 of the text, and be able to explain the process and give examples of each.

A
  1. Sender/Receiver
    Each speaker brings something unique to the occasion.
    an interesting perception of an issue because of static and dynamic variables.
    Static variables are those things that remain stable from speaking situation to speaking situation.
    include biological aspects such as race, sex, and age. Experience and knowledge are also considered static, because one does not change experience, knowledge, health, and personality based on the speaking situation.
    Dynamic variables variables that are subject to change.
    include decisions you make about a particular speech, word choice, the structure you choose to support your points, and aspects of appearance that are easily changed (clothing, hair, accessories).
    In your role as a speaker, remember two things:
    1 YOUR IMAGE MAKES A STATEMENT.
    The image your audience has of you will be shaped with each comment you make.
    you must deal with your audience’s preconceived notions.
    your listeners need only a few moments to pass judgment on your confidence, knowledge, integrity, and skill.
    2 THE SPEAKER AND THE AUDIENCE BOTH HAVE NEEDS.
    The speech is about you and your audience.
    speakers need to be understood, to have influence, to bring about action, to be liked, or to be respected.
    After the presentation, the successful speaker will meet the needs of his/her audience,
    An effective speaker monitors this audience reaction, or feedback, and adjusts appropriately.
  2. Receiver/Sender
    In public speaking, the receiver is the collection of individuals gathered to hear the speaker.
    An effective speaker focuses on having some meaningful impact on our receivers.
    Listeners (receivers) bring their own frames of reference, which are influenced by the same variables found in the speaker: race, gender, age, health, personality, knowledge, experience, and so on. These variables influence how the audience responds to a speaker’s message.
    Because the potential for misunderstanding always exists, it is critical to plan every speech with your audience in mind. .
    Listening to the speaker and interpreting the speaker’s message is the receiver’s primary role in the communication process.
    However, receivers also send messages nonverbally while the speaker presents his/her message. They clap, laugh, yawn, talk to each other, text, frown, and smile.
    All of these behaviors communicate some message to the speaker.
    The receiver is not a passive participant in the communication process.
  3. Message
    The message is what is communicated by the speaker and perceived by the audience.
    Public speaking is a meaning-centered process.
    the essence of the message lies not only in what the speaker intends, but also in the meaning ascribed to the message by the listeners.
    A fundamental task of the speaker’s message is to maximize understanding.
  4. Channel
    The channel is the medium through which the message is sent.
    the richest channel for communication is still face-to-face.
    you have the advantage of experiencing the speaker firsthand.
    better position to judge the intangible qualities, including the speaker’s honesty, ethical stance, commitment to the topic, trustworthiness, and sincerity.
  5. Feedback
    refers to the messages the audience sends back to the speaker.
    Immediate feedback may include applause, yawns, laughter, verbal comments, and even boos.
    Immediate feedback is difficult for speakers to interpret accurately at first, but with practice, interpreting feedback becomes easier.
    Delayed feedback may come in the form of letters, emails, phone calls, formal evaluation, or votes.
  6. Noise
    anything that interferes with the communication process. Noise can be physical, physiological, psychological, or semantic in nature.
    Physical noise includes anything in the environment that distracts the speaker or listeners.
    Generally, some physical noise always exists and both speaker and listeners are aware of physical noise.
    To minimize the effects of physical noise, we suggest working to filter it out by staying focused on the message.
    Physiological noise occurs when our senses fail us in some way.
    If we have hearing loss or poor vision,we might become frustrated when we cannot hear or see adequately.
    a speaker may grapple with physi
    When our senses fail us, typically they are accompanied by another kind of noise as well, that being psychological.
    Our mind sends us silent, distracting messages of frustration.
    Psychological noise exists in the individual’s mind.
    The speaker could be having a bad day and is not happy to be there or it may be near lunch time and the listeners are thinking about how hungry they are
    Semantic noise refers to a disconnect between the speaker’s words and the listener’s interpretation.
    may result from the use of inappropriate or offensive words, misunderstanding or misinterpretation, or disagreement on the meaning of words.
  7. Occasion
    The situation for public speaking is often referred to as the occasion and is composed of the time, place, event, and traditions that define the moment.
    Physical surroundings help define the speaking occasion.
  8. Cultural Context
    Every speaking occasion operates within a broader cultural context that affects the entire experience.
    Culture is defined in terms of norms, the rules people follow in their relationships with one another; values, the feelings people share about what is right or wrong, good or bad, desirable or undesirable; customs accepted by the community of institutional practices and expressions; institutions; and language.
    Culture often determines the common ground between speaker and audience.
    An effective speaking style in the United States may not be viewed as such by members of a different culture.
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3
Q

What are the five steps of preparing to speak? Why is each of these steps important, and how do they contribute to the overall success of a speech. Be able to give examples of how these steps might be accomplished successfully and/or unsuccessfully.

A

1) Select and narrow an audience-centered topic.
2) Develop content through research and sound support.
3) Draft the introduction, body, and conclusion.
4) Develop the language of the speech with care.
5) Practice!

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4
Q

How might the speaking assignment influence a speaker’s decisions in creating a speech?

A

Know the Speaking Assignment
Before considering topics, know the constraints of the speaking assignment:
Time requirements for the speech
Time-frame for preparation
Type of source materials acceptable (print? Internet? interviews? personal experience?)
Timeliness of research (last five years? last 10 years?)
Number of sources required (three sources? five? eight?)
Note cards (Can I use note cards? How many?)
Media (Will a computer be available? PowerPoint? Multimedia possibility? Smart Board?)

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5
Q

What does it mean to be an audience-centered speaker, and how can a speaker learn to understand the audience?

A

Understand the Audience
public speaking is an audience-centered activity.
Your reason for presenting a speech is to communicate your message to others in the clearest, most convincing way.
An effective speaker analyzes and adapts to the audience.
This involves finding out as much as possible about your audience in advance:
What does the audience know about me?
What does the audience know about my topic?
What are the audience’s views on my topic and purpose?
How do audience members define themselves as an audience?
How do the setting and occasion influence my audience?
What other factors might affect how the audience responds?
it’s harder to reach a captive audience (those who are required to attend) than a voluntary audience (those who choose to attend).

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6
Q

How can a speaker balance the desire to speak about something familiar with the need to speak on a topic the listeners want to hear more about?

-What makes a topic relevant?

A

Choose an Appropriate Topic
If you can choose the topic the best place to begin your search for a topic is yourself.
When the topic springs from your own interests, personal experience, or work experience, you bring to it the motivation and information necessary for a good speech.
While choosing a topic you are familiar with is the best place to begin, carefully consider what your listeners might want to hear.
Once you’ve developed a list that your audience may have interest in, you can select a few that might be worth exploring in more depth.
Finally, in addition to selecting topics that you have interest in or your listeners want to hear, you can work to find a topic through research.
Do not assume, however, that any topic is relevant.
Some topics have been used so often that there is not much left to say in the short amount of time you will have.

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7
Q

What are the three general purposes for speeches? Be able to give an example of each.

A

1) TO inform
2) To persuade
3) To entertain

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8
Q

How do the general purpose and specific purpose differ? Be able to write a specific purpose.

A

GENERAL Purpose is to inform, persuade or entertain

SPECIFIC PURPOSE.
Once the general purpose is set for your speech, determine the specific purpose.
This is the precise response you want from your audience.
Specific purpose statements should be expressed as an infinitive phrase that includes the general purpose as well as the main thrust of your speech.
The specific purpose also identifies who the intended audience is.
Because the specific purpose identifies the audience who will hear your speech, it guides you in speech preparation.
A specific purpose statement should be written with one goal in mind.
a specific purpose statement must be clear to all readers..

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9
Q

What is a thesis statement’s role in a speech? Be able to create a thesis statement.

A

THESIS STATEMENT.
your core idea, focuses on what you want to say.
The thesis statement is the central message you want listeners to take with them.
It distills your speech to one sentence, summarizing your main idea.
The following examples show how one moves from a topic to a thesis statement.

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10
Q

What is plagiarism, and why is it unethical? What are some examples of plagiarism? What are a few types of supporting materials?

A

Plagiarism involves using another’s work, words, or ideas without adequate acknowledgment.
Use accurate and current information, rely on sound reasoning, and present a speech that is your own, based on your independent research and views.
Remember to cite sources and to quote and paraphrase correctly when you present information or ideas that are not your own.

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11
Q

What kind of language is preferred in speeches? Why? How formal are speeches, as opposed to writing?

A

4 guidelines will help you choose your words with care.
1) Use Plain English
2) Let simple, direct language convey your message. Y.
3) Remember That Writing and Speaking Are Different Activities.
Relate Your Language to Your Audience’s Level of Knowledge.
4) Use Language for Specific Effect
Keep your audience in mind as you choose effective language for communicating your ideas.

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12
Q

What does it mean to be a culturally sensitive speaker, and why is this important to accomplishing a speaker’s goal?

A

Be Culturally Sensitive
Inappropriate cultural references do harm to others and should be eliminated from your speech.
Avoid stereotyping, and avoid making comments about the audience or audience members that may be offensive.

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13
Q

What is the role of rehearsal in an effective speech?

A

Be so comfortable with what you are going to say that you don’t have to think about it.

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14
Q

Ch. 3:

-What does it mean to be audience-centered, and why is this important?

A

Making your intended audience central in your message formation will result in a stronger, more tailored speech that resonates with your listeners
Early in your speech, telling your audience what’s in it for them and letting them know they were front and center in your mind as you worked on your message is a great way to help establish your credibility, common ground, and build their interest in your topic..

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15
Q

What are the two main types of audience analysis?

A

3

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16
Q

What are the 10 key demographics speakers should consider?

How can each be used in creating a speech?

A

1 AGE. Try to determine the age of your audience and if there is a large or a small variation in age.
“How does my age potentially impact my audience’s perceptions of me?”
reflect on how you might make these assumptions work in your favor instead of against you.
When taking into consideration your age and the age(s) of your audience, we suggest the following:
Avoid assumptions about the average age of your audience.
Focus on your speech, not your age.
Avoid dating yourself with references or language.
2 GENDER. Consider the composition of your next audience.
male , female, gay, lesbian, bisexual, or transgendered.
Maintaining this awareness by using sensitive and inclusive language and examples goes a long way toward fostering common ground, inclusiveness, and a more positive response to your message.
Avoid unfairly categorizing or stereotyping members of the audience.
For the most part, speakers should avoid relying on the masculine pronoun and find ways to include men and women in their audiences.
3 RACE AND ETHNICITY.
Within diversity are cultural beliefs and traditions that may be different from your own
avoid invoking stereotypes related to race, ethnicity, or nationality, even if these groups are not present in your audience.
Understand that ethnocentrism, which is the belief that one’s own culture is superior to other cultures, comes into play when we express a bias for the way we do things.
4 EDUCATION/KNOWLEDGE.
Knowing the educational level of your audience will aid in the construction of your message.
Determine what type of background information or explanation is needed
Consider language : speak to your audience, not over their heads or at such a basic level that you sound condescending.
Do not assume that expertise in one area necessarily means expertise in others.
Be careful about assuming what your audience knows—and does not know—about technical topics. people who are confused or who know much more about a subject may simply stop listening.
5 GROUP AFFILIATION.
Listeners may identify themselves as members of formal and informal interest groups.
An informal interest group generally doesn’t require signing up or paying for membership, or making any type of formal commitment.
Examples
YouTube watchers,
Starbucks customers
residents of an inner-city neighborhood.
A formal interest group usually requires an official commitment, such as signing a membership form or paying dues.
Examples
Future Farmers of America
Chamber of Commerce
LISTSERV on alternative treatments for Alzheimer’s
Our main suggestion with regard to group affiliation is to avoid assuming that all members of a group have similar attitudes.
Knowing group affiliation may help us construct our main points and identify appropriate supporting material. We need to take caution, however, and avoid stereotyping the group.
6 OCCUPATIONAL GROUPS.
Occupational information can often tell you a great deal about listeners’ attitudes.
Knowledge of what your listeners do for a living may also tell you the type of vocabulary appropriate for the occasion.
Do not use job-related jargon indiscriminately; rather, use it to your advantage.
may lead you to decide not only what type of information to include, but what specific statistics, examples, or illustrations would be most effective for the particular group.
avoid too little analysis or too much analysis of the importance of occupational affiliation to your audience members.
7 SOCIOECONOMIC STATUS.
be mindful of your audience’s financial status while framing your message.
8 RELIGIOUS BACKGROUND.
consider that religious beliefs may also define moral attitudes.
Explaining your frame of reference and personal biases is ethical and builds rapport, even with those who don’t share your convictions. Audiences expect and respect honesty.
Where possible, remove stumbling blocks for your audience by being forthright and truthful about your own religious convictions while also communicating tolerance and open-mindedness to other perspectives.
9 POLITICAL AFFILIATION.
If you are fundraising for the homeless, you will probably give a different speech to a group with liberal beliefs than to a group of conservatives.
10 GEOGRAPHIC IDENTIFIERS.
north/south or east/west. T
urban versus rural.
audience that lives in the same community, or you may have an audience that represents a number of communities.
A third geographic identifier relates to terrain, such as living near mountains, lakes, oceans,
understanding geographical identifiers as well as focusing your message as much as possible on geographical areas of concern will enhance your message’s impact and your credibility with your audience.
You may need to adapt your message to accommodate not only differences in language, speech rate, and references, but also specific interests and issues.

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17
Q

What are stereotypes, and why are they unethical?

A

a widely held but fixed and oversimplified image or idea of a particular type of person or thing.

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18
Q

What is ethnocentric, and how can a speaker avoid ethnocentrism in speeches?

A

Understand that ethnocentrism, which is the belief that one’s own culture is superior to other cultures, comes into play when we express a bias for the way we do things.

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19
Q

What are beliefs, values, and attitudes, and how does each affect how an audience member receives a speech?

A

BEHAVIORS.
lifestyle choices say something about you.
Attitudes are predispositions to act in a particular way that influences our response to objects, events, and situations.
Beliefs represent a mental and emotional acceptance of information. They are judgments about the truth or the probability that a statement is correct. Beliefs are formed from experience and learning; they are based on what we perceive to be accurate.
Values are deep-seated abstract judgments about what is important to us.

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20
Q

-What is the difference between terminal and instrumental values?

A

Terminal values are those we would like to achieve within our lifetime.
These include national security, family security, equality, and freedom.
Instrumental values help us achieve the terminal values, such as intellect, ambition, self-control, responsibility, and independence.
Values separate the worthwhile from the worthless and determine what we consider moral, desirable, important, beautiful, and worth living or dying for..

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21
Q

-Why is an audience’s interest level important?

A

Discovering the interest level in your topic and your audience’s expectations helps you adapt to your audience. Interest level often determines audience response.
We tend to pay attention to things that are timely and that we know will affect us.

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22
Q

-What are the various ways a speaker can access audience information?

A

3 ways to access your audience’s demographic and psychographic characteristics as well as their interest level and expectations.
Using a Questionnaire
can determine the specific demographic characteristics of your listeners as well as their perceptions of you and your topic.
can also tell you how much knowledge your listeners have about your topic and the focus they would prefer in your speech.
online survey creation and response tabulation companies like SurveyMonkey.com now make it easier to poll a group of people via the Internet.
design specific questions that are likely to get you the information you need. 3 basic types of questions.
Fixed-alternative questions
limit responses to specific choices,yielding valuable information about such demographic factors as age, education, and income. Fixed-alternative questions can offer many responses, or they can offer only two alternatives, such as yes/no questions.
Advantage easy to answer, tabulate, and analyze. These questions yield standardized responses.
Fixed alternative questions avoid confusion.
The disadvantage of using fixed-alternative questions is that it may force people to respond to a question when they are uncertain or have no opinion, especially if you fail to include “no opinion” as a possible response.
Scale questions are a type of fixed-alternative question that asks people to respond to questions set up along a continuum.
disadvantage of the scale question is that it is difficult to get in-depth information about a topic.
open-ended question, audience members can respond however they wish.
Because the responses to open-ended questions are so different, they can be difficult to analyze.
advantage to these questions is that they allow you to probe for details and you give respondents the opportunity to tell you what is on their minds.
2) Guidelines for Survey Questions
Avoid leading questions. Try not to lead people to the response you desire through the wording of your question.
Avoid ambiguity. When you use words that can be interpreted in different ways, you reduce the value of a question.
Ask everyone the same questions.
Be aware of time constraints. Although questionnaires can help you determine interest, attitudes, and knowledge level, they also take time.
3) Observe and Interview
You may find that the best way to gather information about a prospective audience is to assume the role of an observer.
The information you gather from observing and interviewing is likely to be richer if you adopt a less formal style than you used in a traditional audience analysis questionnaire to gather information about your speech topic.

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23
Q

-What types of questions are most helpful to public speakers, and what are some examples of each?

A

Fixed-alternative questions
limit responses to specific choices,yielding valuable information about such demographic factors as age, education, and income. Fixed-alternative questions can offer many responses, or they can offer only two alternatives, such as yes/no questions.
Advantage easy to answer, tabulate, and analyze. These questions yield standardized responses.
Fixed alternative questions avoid confusion.
The disadvantage of using fixed-alternative questions is that it may force people to respond to a question when they are uncertain or have no opinion, especially if you fail to include “no opinion” as a possible response.
Scale questions are a type of fixed-alternative question that asks people to respond to questions set up along a continuum.
disadvantage of the scale question is that it is difficult to get in-depth information about a topic.
open-ended question, audience members can respond however they wish.
Because the responses to open-ended questions are so different, they can be difficult to analyze.
advantage to these questions is that they allow you to probe for details and you give respondents the opportunity to tell you what is on their minds.

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24
Q

-What are some guidelines for writing survey questions?

A

Avoid leading questions. Try not to lead people to the response you desire through the wording of your question.
Avoid ambiguity. When you use words that can be interpreted in different ways, you reduce the value of a question.
Ask everyone the same questions.
Be aware of time constraints. Although questionnaires can help you determine interest, attitudes, and knowledge level, they also take time.

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25
Q

-What is the role of observing and interviewing in learning about an audience?

A

You may find that the best way to gather information about a prospective audience is to assume the role of an observer.
The information you gather from observing and interviewing is likely to be richer if you adopt a less formal style than you used in a traditional audience analysis questionnaire to gather information about your speech topic.

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26
Q

What are the ways speakers can create a speaker-audience connection? Be prepared to give examples of each.

A

1) Get to the Point Quickly
2) First impressions count. What you say in the first few minutes is critical.
3) Tell your listeners how you can help them first, not last.

4) Have Confidence: They Want to Hear Your Speech
When you feel your listeners know more than you do about your topic, realize they have invited you for a reason.

5) Simply acknowledging your audience’s education or intelligence and mentioning your contribution may be a unique approach, and also may help create a bond of mutual respect.

6) Be of the People, Not Above the People
We do not want to listen to speakers who consider themselves more accomplished, smarter, or more sophisticated than we are.
If speakers convey even a hint of superiority, listeners may tune them out.

7_ Use Humor.
Humor can help you connect with your audience and help them think of you as approachable rather than remote.
Opening your speech with something that makes people smile or laugh can put both you and your listeners at ease.
Effective humor should be related in some way to the subject of your speech, your audience, or the occasion.
be careful: Useless or ineffective humor can damage your credibility and hurt your connection with your audience.

8) Get Personal
Connections can be made by linking yourself directly to the group you are addressing and by referring to your audience with the pronoun “you” rather than the third-person “they.”
Content is another way to make it personal. Stories, anecdotes, and examples from your own experience are generally appreciated.
Abide by this rule: If you are not comfortable with it being put in the headlines of the local paper, leave it out of your speech.

9) Encourage Participation
When you invite the listeners to participate in your speech, they become
Involve the entire audience and they will hang on your every word. While adding participation takes time away from your speaking, it is well worth the investment.
Examine Other Situational Characteristics
When planning your speech, other situational characteristics need to be considered, including time of day, size of audience, and size of room.
Room size is important because it influences how loudly you must speak and determines whether you need a microphone.
keep in mind, proper microphone technique takes practice, preferably in the auditorium in which you will speak.

10) Learn as You Go
Discovering what your audience thought of your speech can help you give a better speech next time.
Realizing the importance of feedback, some professional speakers hand out post-speech questionnaires designed to find out where they succeeded and where they failed to meet audience needs.
Finding out what your audience thought may be simple. I
4 questions you might ask:
Did the speech answer your questions about the topic? If not, what questions remain?
How can you apply the information you learned in the presentation to your own situation?
What part of the presentation was most helpful? Least helpful?
How could the presentation have better met your needs.

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27
Q

-Why is listening important to public speaking?

A

These skills are essential for two different but complementary reasons.
First, by understanding the needs of your listening audience, you are able to develop and deliver speeches that have the greatest chance of communicating your intended meaning.
The earliest Jesuit missionaries made it a point to enter new locations and not speak for six months. Instead, they listened. They recognized the importance of understanding the other person’s perspective before attempting to educate.
Second, by understanding the factors affecting listening, you are able to monitor your own listening habits, and more effectively evaluate and criticize the speeches of others, including your classmates. A direct relationship exists between the quality of your listening and the quality of your speaking.
Good speakers use what they hear to analyze and respond to the needs of their audience, and to present information in a way that promotes communication..

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28
Q

What is the difference between hearing and listening?

A

Hearing is the physical ability to receive sounds.
Listening is an active process that includes hearing.
listening is “the attending, receiving, interpreting, and responding to messages presented aurally”.

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29
Q

What are the reasons audiences stop listening, and how does Table 4.1 illustrate these? Can you provide examples of your own?

A

1) WHEN OUR ATTENTION DRIFTS.
Listeners drift in and out of a speech,
few of us are able to pay attention to a single stimulus for more than 20 seconds without focusing, at least momentarily, on something else.

2) WHEN WE ARE DISTRACTED.
Our environment determines how well we can listen.

3) WHEN WE HAVE PRECONCEIVED NOTIONS.
Before the speaker in the example above opened his mouth, the listener had already decided what the speaker stood for based on the speaker’s appearance.

4) WHEN WE DISAGREE.
a perspective that reduced the listener’s willingness and ability to consider the speaker’s message.

5) WHEN WE ARE PREJUDICED OR INFLEXIBLE.
6) WHEN WE ARE FACED WITH ABSTRACTIONS AND FORM OUR OWN OPINIONS. The speaker never defined the term. This meaning may or may not have coincided with the speaker’s intent.

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30
Q

What are the four stages of listening? What is cognitive dissonance, and how does dissonance affect a listener?

A
  1. Sensing
    Listening starts when you sense information from its source, which requires the ability to hear what is said.
    Sight is also a factor with sensing, since the speaker’s gestures, facial expressions, and the use of presentational aids communicate intent..
  2. Interpreting
    Interpreting messages: involves attaching meaning to the speaker’s words,
  3. Evaluating
    Evaluation requires that you assess the worth of the speaker’s ideas and determine their importance to you..
    cognitive dissonance This tendency to agree with ideas that fit our value system and disagree with those ideas that conflict with our value system
    Essentially, the theory argues that we seek internal consistency between attitudes and behaviors..
    When inconsistency exists, we experience mental stress.
    To reduce the stress, we are forced to change one or more of our attitudes or behaviors so that the inconsistency is reduced or eliminated. :
    SHOOT THE MESSENGER.
    RALLY ’ROUND THE FLAG. Listeners who disagree with a speaker’s message may seek the support of others who share their point of view—.
    WHAT THE SPEAKER SAYS IS NOT WHAT YOU HEAR.
    CONVINCE YOURSELF THAT THE SPEAKER’S MESSAGE HAS NOTHING TO DO WITH YOU. Even when opinions collide, you may convince yourself that you and the speaker are talking about two different things.
    DO NOT THINK ABOUT IT AND IT WILL GO AWAY. To avoid the emotional discomfort that goes with this soul-searching, you may unconsciously block messages with which you disagree.
  4. Reacting/Responding
    Listening involves reacting/responding to the speaker’s message. As the listener, you can interrupt the speaker, ask questions, and provide nonverbal cues such as eye contact, touching, or hugging.
31
Q

How do listeners try to reduce dissonance?

A

cognitive dissonance This tendency to agree with ideas that fit our value system and disagree with those ideas that conflict with our value system
Essentially, the theory argues that we seek internal consistency between attitudes and behaviors..
When inconsistency exists, we experience mental stress.
To reduce the stress, we are forced to change one or more of our attitudes or behaviors so that the inconsistency is reduced or eliminated. :
1) SHOOT THE MESSENGER.

2) RALLY ’ROUND THE FLAG. Listeners who disagree with a speaker’s message may seek the support of others who share their point of view—.
3) WHAT THE SPEAKER SAYS IS NOT WHAT YOU HEAR.
4) CONVINCE YOURSELF THAT THE SPEAKER’S MESSAGE HAS NOTHING TO DO WITH YOU. Even when opinions collide, you may convince yourself that you and the speaker are talking about two different things.
5) DO NOT THINK ABOUT IT AND IT WILL GO AWAY. To avoid the emotional discomfort that goes with this soul-searching, you may unconsciously block messages with which you disagree.

32
Q

What are the eight steps to fine-tuning your listening skills?

A
  1. Get Ready to Listen
    Preparation is critical,
    deliberately clearing your mind of distractions so you are able to concentrate on the speech.
    turning off your cell phone.
    Have the proper “tools” with you, such as pen and paper.
  2. Minimize Personal Barriers to Listening
    overcoming emotional and intellectual barriers to listening that we identified in preceding passages.
    Often, we need help in recognizing our listening “blind spots.”
    If a question-and-answer period follows the speech, you can question the speaker directly to make sure you have the right meaning.
  3. Leave Distractions Behind
    try putting them aside so you can focus on the speaker and the speech.
    Shut a door
    Get rid of a smell
  4. Do Not Rush to Judgment
    It is important to resist the temptation to prejudge speakers.
    Listeners have the tendency to prejudge topics as well as speakers.
  5. Listen First for Content, Second for Delivery
    To avoid missing these speakers’ points, look past poor delivery and focus on content.
    In some situations, it is helpful to outline the main ideas as the speaker presents them so that you focus on the ideas instead of the delivery.
  6. Become an Effective Note Taker
    The following suggestions will help you improve your note-taking—and listening—skills:
    CREATE TWO COLUMNS FOR YOUR NOTES.
    Write “Facts” at the top of the left column and “Personal reactions/questions” at the top of the right column.
    If the speaker does not answer your questions during the course of the speech, ask for clarification at the end.
    USE A KEY-WORD OUTLINE INSTEAD OF FULL SENTENCES TO DOCUMENT THE SPEAKER’S ESSENTIAL POINTS.
    If you get bogged down trying to write full sentences, you may miss a huge chunk of the message.
    At the end of the speech, the key-word outline gives you a quick picture of the speaker’s main points.
    USE YOUR OWN ABBREVIATIONS OR SHORTHAND SYMBOLS TO SAVE TIME.
    We have seen students use up and down arrows instead of writing “increase” or “decrease.”
    Develop a system that works for you.
    USE DIAGRAMS, CHARTS, SCALES, AND QUICK-SKETCH IMAGES TO SUMMARIZE THEMATIC CONCEPTS OR THEORIES.
    Using emoticons may seem trite, but they can express succinctly how you feel about a concept.
    Drawing a scale may be useful as someone presents the pros and cons of some issue.
    USE A NUMBERING SYSTEM TO GET DOWN PROCEDURAL, DIRECTIONAL, OR STRUCTURAL UNITS OF INFORMATION.
    Numbering helps organize information, especially if the speaker did not organize the units of information for you.
    ASK THE SPEAKER—VERBALLY OR NONVERBALLY—TO SLOW DOWN, IF, NO MATTER HOW QUICKLY YOU WRITE, YOU CANNOT KEEP UP.
    ask questions at the end or make an appointment to fill in gaps in understanding.
  7. Be an Active Listener
    we tend to take mental excursions away from the speaker’s topic. It is natural to take brief trips (“I wonder what’s for lunch?”) but it can be problematic when they become major vacations
    To minimize the potential for taking a lengthy vacation while listening, experts suggest the following techniques:
    Take notes to keep your focus on the speech.
    Before the speech begins, write down questions you have about the topic.
    As the speech progresses, determine whether the speaker has answered them.
    Apply the speaker’s comments to your own experience and knowledge. This makes the message more memorable.
    Identify the thesis statement and main supporting points. This helps you focus on the critical parts of the speech.
    Decide whether you agree with the speaker’s point of view and evaluate the general performance. This keeps you engaged by focusing on the message and the speaker.
  8. Provide Feedback
    may be able to provide feedback through the use of questions during or after the speech
    may be an opportunity to give feedback to the speaker later on a personal level.
    . As a listener, you can provide nonverbal feedback by leaning forward in your chair, nodding your head, smiling, and frowning when the occasion or your emotions call for it.
33
Q

What are the criteria for evaluating speeches?

A

1 ORGANIZATION
Was the speech effectively organized?
Were the general and specific purposes clear and relevant to the assignment?
Were the functions of the introduction and conclusion clear (such as gaining attention and previewing)?
Were main points clear?
Did the speaker use appropriate transitions and internal summaries?
Was an organizational pattern clear?

2 RESEARCH/SUPPORTING MATERIAL
Did the speaker use effective and relevant material to support the thesis statement?
Was there evidence of sufficient research?
Was supporting material timely?
Did the speaker include a variety of supporting material?
Was supporting material relevant, helpful, and credible?
Were sources integrated into the speech appropriately and cited correctly?

3 ANALYSIS
Was the topic appropriate for the assignment/audience?
Was the structure of the speech consistent with the specific purpose?
Did the speaker make an effort to analyze the audience and adapt the speech to their needs?
Was all the evidence presented made relevant and concrete?
If used, did presentational aids contribute to the effectiveness of the speech?

4 LANGUAGE
Did the speaker use clear and accurate language?
Did the speaker use various language techniques to engage the listener?
Were unfamiliar terms defined?
Was language appropriate to the situation and the audience?

5 VERBAL AND NONVERBAL DELIVERY
Did the speaker appear confident and self-controlled?
Did the speaker establish and maintain appropriate eye contact?
Were movements and gestures meaningful?
Was the quality of the speaker’s voice acceptable?
Did the speaker pronounce words correctly and articulate effectively?
Did the speaker look for and respond to feedback?
Did the speaker include relevant emphasis and pauses?
Was the speech relatively free of fillers (such as um, er, like, etc.)?
Did the speaker use notes effectively?

34
Q

Why are the criteria for critiquing speeches important outside the classroom?

A

When you evaluate speeches, you are engaging in a feedback process that makes you a speech critic.
consider the elements included in a speech and note the speaker’s strengths and weaknesses, you are taking part in a formal process of analysis and appraisal.
It is important that you note the constructive nature of this process.

35
Q

What is a speech critique?

A

providing feedback on the speech.

36
Q

Why is it important to organize a speech?

A

A good speech flows smoothly
consists of a clear introduction, body, and conclusion.
logical and organized.
Rather than just starting to write your speech, first consider how best to organize it.
If you spend time outlining your ideas, you will discover
where you have deficiencies in research,
where you have too much information
where you haven’t made appropriate connections from one point to the next.

37
Q

What are the guidelines for constructing speaker’s notes?

A

Guidelines for Constructing Speaker’s Notes
1 AVOID OVERLOADING YOUR OUTLINE..
2 INCLUDE ONLY NECESSARY INFORMATION. Long quotes or lists of statistics can be placed on separate index cards or sheets of paper (if allowed in the situation).
3 REDUCE YOUR SENTENCES TO KEY PHRASES. Relevant quotes or perhaps a reference to a dramatic story would be included in the notes as well.
4 INCLUDE TRANSITIONS, BUT IN AN ABBREVIATED FORM..
5 NOTES MUST BE LEGIBLE. Your notes are useless if you cannot read them.

38
Q

What are the requirements for a planning outline?

A

It does not include every word you plan to say, but gives you the flexibility required in extemporaneous speaking.
An effective outline has 4 main components: parallelism, coordination, subordination, and division

39
Q

What are the four main components of a planning outline?

A

The Planning Outline
also known as the full-content outline, includes most of the information you will present in your speech.
It does not include every word you plan to say, but gives you the flexibility required in extemporaneous speaking.
An effective outline has 4 main components: parallelism, coordination, subordination, and division
PARALLELISM.
parallelism and consistency may sound like the same thing. However, consistency refers to the numbering of sections and points of your outline, whereas parallelism refers to how you construct your sentences.
For example, if one point is, “Having a pet gives your children responsibility,” another main point should not be stated, “When should you not have a pet?” Instead, that main point would be phrased something like, “Knowing when not to have a pet is important.” Following are a few brief examples:
Parallelism goes beyond phrasing sentences, however.
True parallel structure means that your introduction and your conclusion are related.
Parallel structure is an effective organizational tool and provides listeners with a sense of closure.
COORDINATION. Coordinate points are your main ideas.
your speech be composed of three to five main points.
each coordinate point will require supporting material.
SUBORDINATION. Subordinate points support your main or coordinate points.
Information in your coordinate points is more general, while information in the subordinate points is more specific.
Subordinate points provide relevant supporting material, such as facts, statistics, examples, or testimony.
Every speech, and therefore every outline, will have both coordinate and subordinate points.
coordinate and subordinate points are stated as one full sentence that represents one idea. Phrases and incomplete sentences will not state your points fluently, nor will they help you think in terms of the subtle interrelationships among ideas, transitions, and word choice.
Singularity refers to the notion that each point and subpoint comprises one, separate, but logically connected, idea..
DIVISION. refers to the fact that points and subpoints are distinct and identifiable on your outline.
Each level has at least two points.
So if you have a Roman numeral “I,” minimally, you will see a “II.”
If you have a capital “A,” minimally, you will see a “B.”
You should never have just one point or subpoint

40
Q

What are the differences between a planning outline and the speaker’s notes?

A

planning outline: also known as the full-content outline, includes most of the information you will present in your speech.

speaker’s notes an abbreviated key-word outline, lacking much of the detail of the planning outline.
They function as a reminder of what you plan to say and the order in which you plan to say it.
Speaker’s notes follow exactly the pattern of your planning outline, but in a condensed format..

41
Q

What are the two types of connections, and why are they important to creating unity in a speech? Be able to provide an example of each.

A

Transitions are the verbal bridges between ideas.
They are words, phrases, or sentences that tell your audience how ideas relate.
Transitions are critical because they clarify the direction of your speech by giving your audience a means to follow your organization.
With only one opportunity to hear your remarks, listeners depend on transitions to make sense of your ideas.
“Now that we’ve finished looking at the past, let’s move to the future.”
“Next, I’ll turn from a discussion of the problems to a discussion of the solution.”
“On the other hand, many people believe …”

Internal previews are extended transitions that tell the audience, in general terms, what you will say next.
These are frequently used in the body of the speech to outline in advance the details of a main point. Here are two examples:
Previews are especially helpful when your main point is long and complex.
Previews give listeners a set of expectations for what they will hear next.
Use them whenever it is necessary to set the stage for your ideas .

Internal summaries follow a main point and act as reminders.
Summaries are especially useful if you are trying to clarify or emphasize what you have just said
When summaries are combined with previews, they emphasize your previous point and make connections to the point to follow:
nternal previews and summaries help the speaker create meaning with the audience by reinforcing the message and identifying what comes next.
Keep in mind that audience members do not have the opportunity to replay or to stop for clarification.
Transitions, previews, and internal summaries are tools a speaker can use to facilitate understanding and reduce the potential for misunderstanding .

42
Q

Know the following organizational patterns and be able to provide examples: chronological (past-present-future, step-by-step), spatial, cause and effect, problem-solution, topical.

A

1) Chronological Organization
In a chronological speech, information is focused on relationships in time.
Events are presented in the order in which they occur.
TOPIC: The development of the European Union
GENERAL PURPOSE: To inform
SPECIFIC PURPOSE: To inform the class about crucial events that occurred over a 40-year span that influenced the development of the European Union (EU)
THESIS STATEMENT: Although the European Union was formed in 1992, the creation of a coal and steel community, establishment of a common market, and direct elections to the European Parliament were critical events that influenced its development.
MAIN POINTS:
West Germany, together with France, Italy, and Benelux, signed the Treaty of Paris in 1951 which created the European Coal and Steel Community.
In 1957 the Treaty of Rome established the European Economic Community, known as the common market to English-speaking countries.
In 1979 the first direct elections to the European Parliament were held.
In 1992, with the signing of the Maastricht Treaty, the European Union was created.
Chronological order can also be used to construct a past-present-future organizational pattern.
Past-Present-Future
Using a past-present-future order allows a speaker to provide perspective for a topic or issue that has relevant history and future direction or potential.
Step-by-Step
Chronological patterns can be used to describe the steps in a process.
2) Spatial Organization
the sequence of ideas moves from one physical point to another
To be effective, your speech must follow a consistent directional path..
3) Cause and Effect
the speaker can focus specifically on why something happened and what the consequences of the event or action were.
the speaker is trying to show that something caused something to happen.
Some topics have direct links that can be made with facts and/or statistics (smoking causes cancer) and others have indirect links that must be proved with facts and other forms of support, such as testimony, examples, or illustrations (smoking hurts relationships)
4) Problem–Solution Organization
common strategy in persuasive speeches, is to present an audience with a problem and then examine one or more likely solutions.
Occasionally, speakers choose to present the solution before the problem.
the goal is to persuade an audience that a problem still exists and to have listeners agree about how it can be effectively handled.
5) Topical Organization
most frequently used organizational system is tied to the unique needs of your topic.
The nature and scope of your topic dictate the pattern of your approach.

43
Q

What is the difference between the strongest point pattern and the equality pattern?

A
  1. equality pattern, which involves giving equal time to each point. This means that you will spend approximately the same time on each main point as you deliver the body of your speech.
  2. strongest point pattern,
    first point would take about half of the time you devote to the body of your speech,
    second point would be given about one-third
    final point would receive the least.
    The advantage to this method is in getting the audience to process, retain, and recall your strongest points.
    The strongest point pattern, which weighs the first point more heavily than the other points, reflects the phenomenon known as the primacy effect.
    Note there is danger of using this pattern. Our strongest points may also be the most complex and if discussed early in the speech may confuse or turn off the audience.
44
Q

What is a subpoint, and what is its purpose in an outline?

A

Each point underneath the main point is called a subpoint (and subsubpoint, and so on). Each subpoint is an extension of the point it supports.

45
Q

What is supporting material?

A

use the supporting material you gathered to strengthen each main point.
Patterns must be matched, rational links must be formed, and common sense must prevail.
Each point underneath the main point is called a subpoint (and subsubpoint, and so on). Each subpoint is an extension of the point it supports.
If the connection seems forced, reconsider the match..

46
Q

How many main points should a speech have? Why?

A

best practice is to arrive at no fewer than two and not more than five main points

47
Q

What are the four steps for selecting main points?

A

four-step process:
select the main points
key ideas, or most important issues you want to discuss with your audience
One way to discover your main points is through brainstorming
best practice is to arrive at no fewer than two and not more than five main points
All ideas must relate to your general purpose, specific purpose, and thesis statement.
The audience analysis you have done previously should ensure your main points are audience-centered

48
Q

What should the thesis statement identify?

A

thesis statement identifies the main ideas of your speech, referring to them as you determine your main points prevents misdirection.

49
Q

What are the differences between the introduction, body, and conclusion of a speech?

A

introduction should capture your audience’s attention and indicate your intent.
conclusion reinforces your message and brings your speech to a close.
body includes your main points and supporting material that bolster your specific purpose and thesis statement.

50
Q

What is communication apprehension?

A

Communication apprehension, defined as “an individual’s level of fear or anxiety associated with either real or anticipated communication with another person or persons”

51
Q

When does apprehension peak? What are the nine main strategies for reducing public speaking apprehension? are these effective approaches to reducing apprehension?

A

9 strategies to decrease speaking apprehension:
1 COMPLETE A PUBLIC SPEAKING COURSE. You are probably not surprised that we included this as a strategy.
2 FOCUS ON YOUR AUDIENCE, NOT YOURSELF.
lower levels of communication apprehension were those who focused on the audience, not the message
Create a message with the audience in mind, and decide how best to convey it to that particular audience.
Think of your audience as being on your side.
3 REFRAME YOUR MESSAGE.
reframe the way you view the speaking situation.
Turn negative thoughts into positive ones.
4 PREPARE!
Preparation sharpens your presentation and builds confidence. Interestingly, how you prepare is important.
people who are anxious about speaking in public spend a great deal of time developing their speech, but they avoid practicing it.
5 TAKE SEVERAL DEEP BREATHS.
When we get nervous as speakers, we restrict our breathing capacity, which impacts our ability to speak effectively.
Deep breathing has a calming effect on the body and mind.
Learning to breathe properly improves the sound of our voice and protects the health of our vocal instrument.
6 REALIZE THAT YOU MAY BE YOUR OWN WORST CRITIC.
Studies have shown that the amount of tension a speaker reports has little relationship to the amount of nervousness an audience detects.
Audience members are relatively forgiving, and do not expect perfection.
7 GAIN SKILL AND CONFIDENCE BY CHOOSING TO SPEAK.
Find opportunities to speak.
Systematic desensitization is based on the premise that people have learned to associate anxious states with public speaking. To reduce the fear of public speaking, one simply learns to associate relaxed states with public speaking
8 VISUALIZE YOUR SUCCESS AS A SPEAKER.
Creating powerful mental images of yourself performing well is a technique that is used successfully by both public speakers and athletes.
positive visualization has been shown to improve performance and reduce fear levels over time
research has found that students who practice performance visualization display fewer nonfluencies, less rigidity, and less inhibition.
9 RELEASE TENSION THROUGH ASSERTIVE AND ANIMATED DELIVERY.
Being nervous can inhibit your delivery, but assertive and animated delivery can actually help you release pent-up tension.

52
Q

Why is it important to have the introduction planned and well-rehearsed?

A

Preparation sharpens your presentation and builds confidence. Interestingly, how you prepare is important.
people who are anxious about speaking in public spend a great deal of time developing their speech, but they avoid practicing it.

53
Q

What are the stages of the physiological symptoms of apprehension?

A

STAGE 1: The anticipatory stage takes place in the minutes before the speech—heart rates zoom from a normal rate of about 70 beats per minute to between 95 and 140.
STAGE 2: The confrontational stage is typically at the beginning of the speech, when heart rates jump to between 110 and 190 beats per minute. This stage usually lasts no more than 30 seconds.
STAGE 3: Adaptation stage is when you begin to calm down, typically after you have been speaking for over 30 seconds to a minute
STAGE 4: The release stage is the final stage and is characterized by the pulse returning to anticipation levels or lower.

54
Q

What are the differences between the physical, psychological, and behavioral manifestations of communication apprehension?

A

3 categories: physiological, psychological, and behavioral.
Physical manifestations include a rapid pulse, dry mouth, increased sweating, shallow breathing, shaky hands and knees, stammering, throat constriction, quivering voice, “butterflies” in the stomach, gastrointestinal dysfunction, flushing and heat flashes, dizziness, and loss of concentration.
Psychological manifestations of communication apprehension are more difficult to treat, because they are not observable, and they speak to our fears. six obstacles to effective speaking
Fear of criticism or being judged negatively
Fear of forgetting
Fear of embarrassment or humiliation
Fear of failure
Fear of the unknown
Fear of bad (emotional) past experiences
behavioral manifestation of speech anxiety is defined as “the degree of assumed speaker anxiety perceived by observers on the basis of manifest speaker behavior”
behavioral manifestations are observed by audience members.
Audiences receive information from and make judgments about paralanguage (i.e., volume, pitch, rate, pauses, vocal variety, etc.) and physical actions (i.e., eye contact, gestures, body movement, etc.). These observations influence audience members’ perceptions of the speaker, including the speaker’s anxiety level.

55
Q

What are the functions of presentational aids in a speech?

A

Presentational aids enhance the effectiveness of your speech
Poorly conceived or executed visuals like PowerPoint can bring trouble. Paying attention to how a visual
Keep the needs of our audience in mind.

56
Q

What kinds of criteria are important when making and using computer-generated images?

A

guidance for using presentational software..
1 CHOOSE A PRESENTATIONAL AID THAT FITS YOUR PURPOSE, THE OCCASION, AND YOUR AUDIENCE.
Develop a clear, specific purpose early in the creative process. “Start with the end in mind” (www.microsoft.com). Knowing what you are trying to accomplish should guide you in designing accompanying multimedia presentations.
Choose aids appropriate for the occasion.
Consider audience ages, socioeconomic backgrounds, knowledge, and attitudes toward your subject. If you have doubts about the appropriateness of a visual, leave it out of your presentation.
2 EMPHASIZE ONLY RELEVANT POINTS.
Do not forget the message.
Link only the most important points in your speech with a presentational aid.
Focus on your thesis statement and main points, and decide what words or concepts need to be highlighted graphically.
Keep your visuals simple:
Convey one idea.
Animations, sound, and visual effects tend to be overused, distracting, and time consuming both in creation and display.
Eliminate extraneous material.
3 IMPLEMENT THE “RULE OF SIX.”
Use no more than six words per line
no more than six lines per slide.
Avoid using full sentences.
Make the text easy to read.
Words need to be large enough
CAPITALIZED words will NOT help.
symbol for yelling when instant messaging,
Try using 24-point type or larger. If the audience cannot read your slide, the message is lost.
4 SELECT APPROPRIATE DESIGN FEATURES.
Decisions need to be made regarding template, type of font, and color.
The template, which provides color, style, and decorative accents, may be distracting to your audience if you change it regularly.
Use one template consistently.
simple font.
Keep your audience focused on the message
moving animation/slides filled with special effects can distract.
Make sure the font type and font color complement the template.
Rely on strong, bold colors that make your message stand out even in a large auditorium.
5 AVOID ALLOWING YOUR PRESENTATIONAL AID TO UPSTAGE YOU..
Be protective of the beginning and end of your presentation. (guideline)
avoid using any presentational aid for the first few moments.
a) set the tone and then move to the first presentational aid
Do not use a presentational aid to end your speech.
6 PREVIEW AND PRACTICE.
After creating your slides, run through them.
Make sure slides are in the correct order, and that font type, font color, and font size are consistent.
Proofread and run spell check.
Make printouts of your slides.
Then practice the speech using your slides. .
During your practice session, focus on your audience, not your presentational aid.
become familiar with your aid so that you have little need to look at it during your talk.
Use a remote control, if possible, so you can move more freely.

57
Q

What types of overall principles should the speaker consider when using the presentational aids?

A

1 DO NOT LET YOUR PRESENTATIONAL AID DISTRACT YOUR AUDIENCE.
If handouts are necessary, distribute them at the end of the speech.
When appropriate, invite people to take a close look at your displays after your speech.
2 BE AWARE OF TIMING AND PAUSES.
Display each visual only as you talk about it.
Do not force people to choose between paying attention to you and paying attention to your aid.
These actions tell your audience you want them to look at you again
If you prepare your flip chart in advance, leave a blank sheet between each page and turn the page when you are finished with the specific point.
Cover your models with a sheet.
Turn the projector off.
Erase your diagram from the blackboard.
Turn your poster board around.
3 MAKE SURE THE EQUIPMENT IS WORKING BUT BE PREPARED FOR FAILURE.
Make sure equipment is working before class, and know how to operate it.
Find out in advance if the classroom computer is equipped for the Internet, a jump drive or DropBox, and specific programs you are counting on using.
Be prepared for equipment failure.
4 USE MULTIMEDIA PRESENTATIONS ONLY WITH CAREFUL PLANNING AND PRACTICE.

58
Q

What criteria should a speaker consider in determining what kind of presentational aids to use?

A

1 VALUE TO PRESENTATION.
First and foremost, the aid must add value to your presentation..
2 ITEM SAFETY.
If the item is precious to you, think twice about bringing it to class
Could it harm audience.
3 EASE OF TRANSPORTATION.
consider how difficult your aid will be to transport, as well as what you are going to do with it before and after your speech.
4 SIZE OF OBJECT AND AUDIENCE.
Consider both object and audience size.

59
Q

What are the special considerations that must be taken into account for technology-mediated communication (cameras, radio, Skype, etc.)?

A

Speaking on Camera
you still need to follow the basic tenets of public speaking
adapt your speech to the particular audience and situation.
primary focus becomes creating a message that is conveyed effectively to your intended audience through the camera.
If you have an audience present
give the speech to them and assume those who record you will do a good job.
If you do not have a live audience, do not “play” to the camera unless directed to do so.
Treat the camera as another audience member.
Eye contact should be direct and sustained, and strong speakers avoid moving their head, eyes, and hands too quickly.
Posture is important, and the camera may not be as forgiving of imperfections as a live audience.
Keep your posture erect.
do not forget to gesture naturally.
Be sincere and conversational..
consider how your clothes will look on camera.
Pastels are the best colors to wear (this applies to men, too!).
Good clothing colors include beige, gray, green, brown, and blue.
Avoid white, red, and orange clothing.
Black, or dark browns and blues are fine alone or combined with pastel colors.
Avoid fine checks, stripes, herringbone, and similar patterns.
Avoid very glossy, sequined, or metallic clothing.
Also avoid clinging attire, or low-cut necklines.
Radio
may be live or taped,
may have the option to edit your speech.
important to have a basic profile of the listeners within that particular programming market. Establishing common ground is important no matter what the medium.
focus on speaking clearly and passionately.
be aware that pauses are powerful tools,
Since your audience is not present, their awareness of your pacing, articulation, and pronunciation becomes even keener.
avoid nonfluencies such as um, er, uh, well uh, and so on.
craft your message for the radio audience
pay special attention to your main points, transitions, and supporting materials helps ensure effectiveness.
requires us to make key points in shorter sentences.
use effective transitions that help your audience track where you are in your message. Phrases like “Now I will turn to my third point” or “To wrap this talk up” help your listeners understand where you are and where you are headed.
anticipate audience questions, and structure your support material in a way that addresses these concerns.
Often your audience will not have the opportunity to ask for clarification, and lingering questions work against you.
Videoconferencing/Skype/Webinars: set up in three ways:
A computer-based system often least expensive method
drawback is a lower degree of quality.
webcam and software like GoToMeeting.
A desktop system
dedicated software installed on the computer and can improve the audio and video quality.
The studio-based system
best quality/most expensive/difficult for most to access.
Videoconferencing
we can communicate, engage, and interact with others across distances at any time, from wherever they are.
these mediated interactions can be awkward and have the potential for technical problems, sometimes live face-to-face meetings are worth the extra effort, cost, and time..
webinar. Generally, a webinar is announced in advance, and people register for it. A date and time for attending via the web is provided. Depending on the situation, those who miss the webinar may be able to access a recording of it later. The audience participating in the webinar may have the opportunity to speak or type questions or comments for the speaker. These questions can be monitored by a third person or by the speaker. This allows the speaker to clarify points, discuss related information, or respond to the audience in some directed manner.
Using Skype
Skype is one of the fastest-growing Voice over IP (VoIP), instant messaging, and video call applications available today. It promotes the creation of many hardware and software add-on products.For more information, visit SkypeTips.com.
Podcasts and Streaming Audio
generally are audio presentations.
As a speaker, remember that your audience may be multitasking.
remind listeners who you are and what your central idea is more frequently in your podcast than in a traditional speech.

60
Q

What are the options for sharing technology-based presentational aids?

A

Operate under the assumption that all works are protected by either copyright or trademark law unless conclusive information tells you otherwise. Works are not public domain simply because they are posted on the Internet or because a copyright notice is not apparent.
Read click-wrap agreements.
Don’t assume that clip art, shareware, freeware, or any other materials labeled “royalty-free” or “copyright free” can be used or distributed without authorization (Stim, n.d.). Always read the terms and conditions or “Read Me” files accompanying such materials to be sure that your intended use is permitted.
When in doubt, seek permission.
Copyright protection extends to any original work regardless of who created it. If you are in doubt, seek written permission, even if the material comes from a friend or relative. Although oral consents are valid, they can be difficult to prove.

61
Q

What are the options for displaying 2D presentational aids, and what are the advantages and disadvantages of these?

A

Chalk or Dry Erase Board
Advantages
already in the classroom
cannot lose or damage it
requires no preparation time
easiest visual aid to use
involve the least amount of preparation time.
requires neat, legible handwriting.
Seldom is it acceptable to write on the blackboard during the speech
if you must
write as little as possible
Use key terms only. If possible
arrive early and prepare the board in advance. If the board has a screen above it, pull the screen down to hide your work until time for your presentation.
Disadvantages
less professional than other presentational aids.
Your audience may interpret your use of it as lack of preparation.
Writing on the blackboard
requires a speaker to turn away from the audience. Turning your back on your audience is never a good idea
cuts into your valuable speaking time.
Poster Board
Advantages
low cost and familiarity
potential use in classrooms where computer-generated technology is not available or difficult to access.
Disadvantages
lack of time, talent, or patience to create a professional-looking poster
potential difficulty displaying the poster if there is no easel or the chalkboard lacks a chalk tray
possibility that posters may get damaged during transportation.
Flip Chart
Advantages
allow for spontaneity.
add words or lines based on audience response.
can be prepared in advance or during your speech.
do not require electricity
Economical
one can add color to them easily.
Disadvantages
may difficult to read and they may be distracting.
less expensive paper may lead to the marker bleeding through to the following page.
Test your markers and paper ahead of time.
avoid yellow, pink, or orange markers
difficult to see,
sticking to one dark color and one lighter color for highlighting
Repositional Note Pad
Post-it, is a type of flip chart.
useful applications in group meetings where members brainstorm and then display the results on multiple pages around the walls.
most useful in rooms lacking more advanced technology.
Advantages
do not have to worry about chalk, tape, push-pins, or staples
tremendous flexibility.
can write on them before or during the speech.
Disadvantage
Handwritten, may not look as professional.

62
Q

What are the main types of presentational aids? Be able to identify them and give examples of when they might be used with a speech.

A

four classifications:
actual objects, three-dimensional models, two-dimensional reproductions technology-based aids.
Actual Objects
real objects.
objects can be effective visual aids, because you are showing your audience exactly what you are talking about,
objects have the power to inform or convince unlike any other presentational aid.
When bringing an object to class, be concerned with safety.
Clear any questionable objects with your instructor.
Objects you intend to use must not pose a safety risk to you or your audience.
Animals, chemicals, and weapons certainly fall into this category.
Three-Dimensional Models
Models are commonly used to show the structure of a complex object.
Models are useful when explaining steps in a sequence.
Take into account construction time and availability.
general rule: You do not want your presentational aid construction time to take longer than your speech preparation time.
Two-Dimensional Reproductions
the most common visual aids used by speakers.
Photographs
Photos must be large enough for your audience to see.
overly graphic pictures can yield negative results.
Drawings and Diagrams
A drawing is your own representation of what you are describing.
Labels are often used to pinpoint critical parts.
Do not attempt a complex drawing or diagram if you have little or no artistic ability.
Neither should you attempt to produce drawings while your audience is watching. Prepare sketches in advance.
Keep your audience’s needs and limitations in mind when choosing diagrams. when people are frustrated, they often stop listening.
Maps.
Too much detail will confuse your audience.
example, when talking about Europe’s shrinking population, do not include the location of the Acropolis or the Eiffel Tower.
focus on your specific purpose
Start with a broad outline of the geographic area and add to it only those details necessary for your presentation.
Tables
Tables focus on words and numbers presented in columns and rows.
most frequently to display statistical data.
Keep in mind the audience’s information absorption threshold—the point at which a visual will cease to be useful because it says too much.
Charts
help the speaker display detailed information quickly and effectively.
Charts can
summarize data in an easy-to-read format
illustrate a process
show relationships among parts.
Flow charts are used to display the steps, or stages, in a process. Each step is illustrated by an image or label.
Flow charts that depend on words alone should use short, simple labels that move the audience through the stages of the process.
Organizational charts reflect our highly structured world. Corporations, government institutions, schools, associations, and religious organizations are organized according to official hierarchies that determine the relationships of people
Graphs
When referring to statistics or when presenting complex statistical information, a visual representation can be effective
ability to simplify and clarify.
Pictographs are most commonly used as a variation of the bar graph. Instead of showing bars of various lengths comparing items on the graph, the bars are replaced by pictorial representations of the graph’s subject.
line graph
When you want to show a trend over time, this may be your best choice.
When two or more lines are used in one graph, comparisons are possible.
Pie graphs show your audience how the parts of an item relate to the whole.
It is one of the most popular and effective ways to show how something is divided.
h) Displaying Two-Dimensional Presentational Aids
Time and cost alone are not good predictors of the effectiveness of a presentational aid.
Chalk or Dry Erase Board
Advantages
already in the classroom
cannot lose or damage it
requires no preparation time
easiest visual aid to use
involve the least amount of preparation time.
requires neat, legible handwriting.
Seldom is it acceptable to write on the blackboard during the speech
if you must
write as little as possible
Use key terms only. If possible
arrive early and prepare the board in advance. If the board has a screen above it, pull the screen down to hide your work until time for your presentation.
Disadvantages
less professional than other presentational aids.
Your audience may interpret your use of it as lack of preparation.
Writing on the blackboard
requires a speaker to turn away from the audience. Turning your back on your audience is never a good idea
cuts into your valuable speaking time.
Poster Board
Advantages
low cost and familiarity
potential use in classrooms where computer-generated technology is not available or difficult to access.
Disadvantages
lack of time, talent, or patience to create a professional-looking poster
potential difficulty displaying the poster if there is no easel or the chalkboard lacks a chalk tray
possibility that posters may get damaged during transportation.
Flip Chart
Advantages
allow for spontaneity.
add words or lines based on audience response.
can be prepared in advance or during your speech.
do not require electricity
Economical
one can add color to them easily.
Disadvantages
may difficult to read and they may be distracting.
less expensive paper may lead to the marker bleeding through to the following page.
Test your markers and paper ahead of time.
avoid yellow, pink, or orange markers
difficult to see,
sticking to one dark color and one lighter color for highlighting
Repositional Note Pad
Post-it, is a type of flip chart.
useful applications in group meetings where members brainstorm and then display the results on multiple pages around the walls.
most useful in rooms lacking more advanced technology.
Advantages
do not have to worry about chalk, tape, push-pins, or staples
tremendous flexibility.
can write on them before or during the speech.
Disadvantage
Handwritten, may not look as professional.
4) Technology-Based Presentational Aids.
Audiotape/CD/iPod
incorporating an audio clip into your speech is a simple task.
Take care when using an audio clip.
Time is an issue, and the clip can overshadow the oral presentation if it consumes too much time.
The inexperienced speaker may not have the sound bite or audio clip set up at the right spot or the right volume, and recording quality may be an issue.
Getting set up on the computer may take too much time. As always,
check the equipment to make sure it is working, the volume is set correctly, and that it is properly queued before the presentation.
Video, DVD, and Online Media Sharing Sites
In certain situations, the most effective way to communicate your message is with a video, DVD, or an online host, such as YouTube.
If you choose an audio or video clip, practice with it, plan how to use it, and know how to operate the equipment.
Plan for what you will do if the equipment fails.

63
Q

What are the advantages of using presentational aids in your speech? What are the disadvantages?

A

Available
Internet, a nearly infinite amount of presentational material is available, often without cost.
Videoclips, photos and images, clip art, Music, special effects timed sequencing, and flash video,.
Engaging
When a presentational aid is well prepared, little can compete with it to capture—and hold—audience interest.
We live in a visual age. Images that surround us in the mass media make us more receptive, on conscious and unconscious levels, to visual presentations of all kinds. We are attuned to these presentations simply because they are visual—a phenomenon you can use to your advantage during a speech.
Persuasive.
Presentation software adds impact to your argument
Entertaining
Presentational software offers animation and sound effects, so speakers can add entertainment value to their slides.
With a little forethought, technology can enhance the entertainment value of your message.
Memorable
You may have read the articles that accompanied these pictures, but the images are likely to have had the greatest impact.
Technology gives you the power to etch permanent images into the minds of attendees.
Using pictures, you can create lasting mental images in the minds of your audience.
Moving graphics and sound effects can be catchy and add an entertainment effect so long as they are not overdone.
video clips are available, tend to be vivid, and may be unforgettable.
Increase Clarity
A good visual design can make information clearer and more interesting
It also helps to emphasize key points
Some speeches rely on many facts and statistics, which may be difficult for an audience to process. Using visuals like bar graphs, line graphs, or tables may help.
Sometimes technology can lead an audience through complex material by using simple slides that highlight key points.
you’re talking about a process, creating slides that identify the different steps by pairing each with photos will clarify the process.
Visuals may reduce but do not eliminate the need to explain complex details.
Presentational aids take the place of many words, and, therefore, may shorten the length of a speech.
Make Abstract Ideas Concrete
Abstract language can hurt your message clarity.
We need to see something concrete to process abstract ideas such as large catastrophes.
EXAMPLE: If you are delivering a speech on the effects of the estimated 17–39-million-gallon oil spill from the BP explosion in the Gulf of Mexico. The image of the spill’s devastating effect on wildlife provides us with specific visual pictures that make the situation more relevant, personal, and easily grasped.
Help Organize Ideas
presentational aids should be audience-centered.
eye-catching and visually stimulating,
The flow and connection of a speaker’s ideas are not always apparent to an audience,
Pictures, flow charts, diagrams, graphs, tables, and video clips help listeners follow a speaker’s ideas.
Additionally, presentational aids help keep the speaker on his/her organizational track. This benefit, however, is only realized when a speaker has rehearsed a number of times with the aids.
Disadvantages of Presentational Aids
Poorly conceived or executed visuals can bring trouble.
Paying attention to how a visual message is received by an audience is essential.
Access
technology may not be available.
Internet access via LAN (Local Area Network) may be out of service temporarily.
Impersonal
When a speaker uses no presentational aids, the audience must focus on the speaker. When technology is used, focus often shifts.
A problem exists when slides become the message rather than a means to enrich the message.
Time Consuming
finding the right video clip, creating graphs, incorporating video clips, and synchronizing music are all activities that take time and effort
may distract you from your primary goal, which is to develop and support your ideas.
presentation can have great visual appeal but little substance.
setting up might take too much time before the speech.
The considerate speaker will find ways to minimize this waste of audience time.
Death by PowerPoint
Speakers (and lecturers) who use slides for the purpose of providing the outline to their talk may find themselves less motivated or excited about the presentation.
Knowing they don’t have to worry about losing their place, they may spend less time practicing their speech.
“PowerPoint’s reliability has lulled more than a few presenters and planners into creative complacency, resulting in audiovisual presentations that too often are monotonous, static, even boring”
Death by PowerPoint, as it is termed, is a painful way to go.
One or two slides per minute you speak is acceptable;
5) Potential for Reductionism
create the potential for reductionism because they oversimplify and fragment the subject matter
Abstract connections may be difficult to make, and sometimes critical assumptions are left out or relationships are not specified.
When we reduce issues to slides of text and little pictures, we risk our audience not getting the big picture.
Relying too heavily on bullet points may reduce the richness of your ideas by limiting the information your audience focuses on, thereby fostering misinformation, misinterpretation, and mistakes in judgment.

64
Q

How do informative, persuasive, and entertainment speaking differ?

A

Three major categories
Informative: intent is to enlighten your audience—to increase understanding or awareness and, perhaps, to create a new perspective.
Persuasive: intent is to influence your audience to agree with your point of view—to change attitudes or beliefs or to bring about a specific, desired action.
Entertaining (commemorative or inspirational): intent is to entertain, commemorate, inspire, or amuse your listeners.

65
Q

Public Affairs: What are the 3 pillars of public affairs at MSU? What role does communication play in public affairs?

A

1) Cultural competence
2) Community Engagement
3) Ethical Leadership

66
Q

What are the ethical issues speakers should be concerned with when giving an informative speech?

A

As an individual speaker, you regulate yourself. the principles of ethical responsibility are similar for every speaker.
obligation to inform their constituencies (audiences) in nonmanipulative ways and to provide them with information they need and have a right to know.
always rely on credible sources
avoid what political scientists label as “calculated ambiguity.” Calculated ambiguity is a speaker’s planned effort to be vague, sketchy, and considerably abstract.

67
Q

Why is repetition so important in informative speaking?

A

Repetition is important when presenting new facts and ideas.

reinforcing your main points through summaries and paraphrasing.

68
Q

Why is it important to relate the new with the familiar?

A

introduce new information in terms of what the audience already knows. Using metaphors, analogies, similes, and other forms of speech is useful.
Here is an example of an analogy: A cooling-off period in labor–management negotiations is like a parentally imposed time-out. When we were children, our parents would send us to our rooms to think over what we had done. We were forbidden to come out for some time in the hope that by the time we were released, our tempers had cooled. Similarly, by law, the President can impose an 80-day cooling-off period if a strike threatens to imperil the nation’s health or safety.

69
Q

What is signposting?

A

using phrases and words to guide the reader through the content of your essay/dissertation. There are two main types of signposting: introductions, conclusions and outlining main arguments/ the direction of the argument in paragraphs/opening phrases.

70
Q

What are the guidelines for effective informative speeches?

What role does the audience play in these guidelines?

A

Guidelines for Effective Informative Speeches
As you research, develop, and present your speech, keep the following 10 guidelines in mind.
Consider Your Audience’s Needs and Goals
Concern for your audience is the theme of the book and applies here. The best informative speakers know what their listeners want to learn from their speech.
Make connections between your subject and your audience’s daily needs, desires, and interests..
Consider Your Audience’s Knowledge Level
you might develop a brief pre-speech questionnaire to pass out to your class. Or you can select several individuals at random and ask what they know. You do not want to bore the class with mundane minutiae, but you do not want to confuse them with information that is too advanced for their knowledge level.
Capture Attention and Interest Immediately
In your introduction, you must first convince your audience that your topic is interesting and relevant..
Sustain Audience Attention and Interest by Being Creative, Vivid, and Enthusiastic
Change your pace to bring attention or emphasis to a point.
Slowing down to emphasize each word gives the sentence greater impact. Varying rate of speech is an effective way to sustain audience attention.
Show some excitement! Talking about accounting principles, water filters, or changes in planet designations with spirit and energy may keep people listening.
Delivery can make a difference. Enthusiasm is infectious
We are more likely to remember vivid language than dull language.
Cite Your Oral Sources Accurately
Signpost Main Ideas
help keep track of the information in your speech.
Separating one idea from another may be difficult for listeners who are trying to learn all the information at once.
Relate the New with the Familiar
introduce new information in terms of what the audience already knows. Using metaphors, analogies, similes, and other forms of speech is useful.
Here is an example of an analogy: A cooling-off period in labor–management negotiations is like a parentally imposed time-out. When we were children, our parents would send us to our rooms to think over what we had done. We were forbidden to come out for some time in the hope that by the time we were released, our tempers had cooled. Similarly, by law, the President can impose an 80-day cooling-off period if a strike threatens to imperil the nation’s health or safety.
Use Repetition
Repetition is important when presenting new facts and ideas.
reinforcing your main points through summaries and paraphrasing.
Offer Interesting Visuals
PowerPoint slides, and other presentational aids helps maintain audience interest. Use humorous visuals to display statistics, if appropriate. Demonstrate the physics of air travel by throwing paper airplanes across the room.

71
Q

What organizational patterns are best for informative speaking? Be ready to give examples.

A

Descriptive speeches are often arranged in spatial, topical, and chronological patterns. For example, if a speaker chose to talk about Oktoberfest in Munich, a topical speech might talk about the beer tents, food possibilities, entertainment, and tourist activities. A speech following a chronological pattern might talk about when to start planning for the festival, when the festival begins, and what events occur on particular days. The topic is still Oktoberfest, but based on the organizational pattern, the speech focuses differently and contains different information.
Speeches of demonstration often use spatial, chronological, and cause-and-effect or problem–solution patterns. For example, in a speech on how to buy a home, a few organizational patterns are possible, depending on what aspect of the topic you chose as your focus. It would make sense to organize spatially if your focus is on what to examine as you search for homes. You might want to start with the roof and work down toward the basement (or vice versa) or you might look at the lot and outside features and then move inside. The lot could be divided into small parts, such as how big the lot is, how close neighbors are, what the view is all around the house, how much maintenance is needed on the lot, and so on. As you move inside, you could talk about the number of rooms, electricity, plumbing, access (stairs, attic, or crawl space), and so on.A chronological pattern for how to buy a house would be more appropriate when talking about getting a real estate agent, finding a house, setting up financing, getting an appraisal, making an offer, getting the house appraised, and accepting a counter-offer. As you can see, the speech that is set up to follow a spatial pattern is significantly different than the speech that uses a chronological pattern.
Speeches of explanation are frequently arranged chronologically, or topically, or according to cause-and-effect or problem–solution. For example, for several years, the Asian carp has made headlines in the Great Lakes area because of its potential to harm the habitat of the Great Lakes. Using the Asian carp as a topic, a speech arranged chronologically could discuss how this threat has developed over the last decade, and what the future projection is. A problem–solution speech, on the other hand, could talk about the dangers related to the fish invasion of the Great Lakes and possible solutions to the problem. Important with the second organizational pattern is that the speech be kept as informative as possible, and not identify the “best” solution.

72
Q

What are the main goals of informative speaking?

A

Accurate: Informative speakers strive to present the truth.
careful research for verifying information they present.
Facts must be correct and current.
Research is crucial.
Do not rely solely on your own opinion
Question the source of information.
Source verification is important.
appropriate credentials, such as education, work experience, or verifiable personal experience.
Consider the timeliness of the information.
Information becomes dated..
Objective: Present information fairly and in an unbiased manner.
Purposely leaving out critical information or “stacking the facts” to create a misleading picture violates the rule of objectivity.
The following two strategies should help you maintain objectivity.
Take into account all perspectives. Combining perspectives creates a more complete picture.
Show trends. Trends put individual facts in perspective as they clarify ideas within a larger context. The whole—the connection among ideas—gives each detail greater meaning.
Trends also suggest what the future will look like.
Clear: communicate your ideas without confusion.
Conducting careful audience analysis helps you understand what your audience already knows about your topic and allows you to offer a distinct, targeted message at their level of understanding.
Choosing the best organizational pattern will also help your listeners understand your message.
The following two strategies are designed to increase the clarity of your speech.
DEFINE UNFAMILIAR WORDS AND CONCEPTS. Unfamiliar words, especially technical jargon, can defeat your informative purpose. When introducing a new word, define it in a way your listeners can understand.
In addition to dictionary definition you may rely on two common forms of definitions: operational and through example.
Operational definitions specify procedures for observing and measuring concepts. For example, in the United States an IQ test (Intelligence Quotient) is used to define how “smart” we are. According to Gregory (2004),
Definition through example helps the audience understand a complex concept by giving the audience a “for instance.”
CAREFULLY ORGANIZE YOUR MESSAGE. Find an organizational pattern that makes the most sense for your specific purpose. Descriptive speeches, speeches of demonstration, and speeches of explanation have different goals. Therefore, you must consider the most effective way to organize your message.
Descriptive speeches are often arranged in spatial, topical, and chronological patterns. For example, if a speaker chose to talk about Oktoberfest in Munich, a topical speech might talk about the beer tents, food possibilities, entertainment, and tourist activities. A speech following a chronological pattern might talk about when to start planning for the festival, when the festival begins, and what events occur on particular days. The topic is still Oktoberfest, but based on the organizational pattern, the speech focuses differently and contains different information.
Speeches of demonstration often use spatial, chronological, and cause-and-effect or problem–solution patterns. For example, in a speech on how to buy a home, a few organizational patterns are possible, depending on what aspect of the topic you chose as your focus. It would make sense to organize spatially if your focus is on what to examine as you search for homes. You might want to start with the roof and work down toward the basement (or vice versa) or you might look at the lot and outside features and then move inside. The lot could be divided into small parts, such as how big the lot is, how close neighbors are, what the view is all around the house, how much maintenance is needed on the lot, and so on. As you move inside, you could talk about the number of rooms, electricity, plumbing, access (stairs, attic, or crawl space), and so on.A chronological pattern for how to buy a house would be more appropriate when talking about getting a real estate agent, finding a house, setting up financing, getting an appraisal, making an offer, getting the house appraised, and accepting a counter-offer. As you can see, the speech that is set up to follow a spatial pattern is significantly different than the speech that uses a chronological pattern.
Speeches of explanation are frequently arranged chronologically, or topically, or according to cause-and-effect or problem–solution. For example, for several years, the Asian carp has made headlines in the Great Lakes area because of its potential to harm the habitat of the Great Lakes. Using the Asian carp as a topic, a speech arranged chronologically could discuss how this threat has developed over the last decade, and what the future projection is. A problem–solution speech, on the other hand, could talk about the dangers related to the fish invasion of the Great Lakes and possible solutions to the problem. Important with the second organizational pattern is that the speech be kept as informative as possible, and not identify the “best” solution.
Meaningful: focuses on what matters to the audience as well as to the speaker.
Relate your material to the interests, needs, and concerns of your audience.
Here are two strategies to help you develop a meaningful speech:
CONSIDER THE SETTING. The setting may tell you about audience goals.
AVOID INFORMATION OVERLOAD. Information overload can be frustrating and annoying because the listener experiences difficulty in processing so much information. Your job as an informative speaker is to know how much to say and, just as important, what to say.
AVOID
Long lists of statistics are mind-numbing.
Be conscious of the relationship among time, purpose, and your audience’s ability to absorb information.
Tie key points to stories, examples, anecdotes, and humor.
Memorable: enthusiastic, genuine, and creative and who can communicate their excitement to their listeners deliver memorable speeches.
USE EXAMPLES AND HUMOR. Nothing elicits interest more than a good example, and humorous stories are effective in helping the audience remember the material..

73
Q

What are the main types of informative speaking?

A

Informative speech
The key to informative speaking is intent.
goal is to expand understanding, your speech is informational.
If you want your audience to share or agree with your point of view, you may also be persuasive (gun control example)
if you want them to pay attention and recall key points later, a little humor and entertaining storytelling always help.
A critical place where we often see the intent lines blur is in the conclusion of an informative speech. Take care to avoid providing them with an action plan. This final “tag” line changes the nature of the speech from informative to persuasive.
To make sure your speech is informational rather than persuasive or entertaining, start with a clear, specific purpose signifying your intent.
EXAMPLE: Compare the following specific purpose statements:
SPECIFIC PURPOSE STATEMENT #1 (SPS#1). To inform my listeners how the military has historically responded to minorities in the military, including Japanese Americans, African Americans, women, and gays, bisexuals, transgendered individuals, and lesbians
SPECIFIC PURPOSE STATEMENT #2 (SPS#2). To inform my listeners how the military has responded poorly and in an untimely fashion to minorities in the military, including Japanese Americans, African Americans, women, and gays, bisexuals, transgendered individuals, and lesbians
SPECIFIC PURPOSE STATEMENT #3 (SPS#3). To pay tribute to my listeners from minority groups who have suffered under Don’t Ask, Don’t Tell policies simply to provide invaluable service to our country
Three Types of Informative Speaking
speech of description helps an audience understand what something is.
speech of explanation. help us understand why something is soFinally,, it is a
speech of demonstration. when the focus is on how something is done

Speeches of Description
speeches paint a clear picture of an event, person, object, place, situation, or concept.
goal is to create images in the minds of listeners about your topic or to describe a concept in concrete detail.
EXAMPLES: Here is a short list of some possible speech topics for the informative speech of description:
To describe the important aspects of the Cinco de Mayo celebration
To describe the life and philosophy of Franz Kafka
To describe the causes and symptoms of Chronic Fatigue Syndrome (CFS)
Speeches of Explanation
abstract topics (ideas, theories, principles, and beliefs) relative to speeches of description or demonstration.
attempts to simplify complex topics.
goal of these speeches is audience understanding,
To be effective, speeches of explanation must be designed specifically to achieve audience understanding of the theory or principle.
Avoid abstractions, too much jargon, or technical terms by using verbal pictures that define and explain.
EXAMPLE: Speeches of explanation may involve policies, statements of intent or purpose that guide or drive future decisions.
-To explain the five principles of Hinduism
To explain the effect of colonization on African cultures
To explain popular superstitions in American culture
To explain how different cultures perceive beauty
To explain why Japanese internment occurred in the United States during World War II
Speeches of Demonstration
focus on a process by describing the gradual changes that lead to a particular result.
benefits from presentational aids.
often involve two approaches
“how” (audience understanding as their goal)
“how to”
EXAMPLES:
- To inform my audience how diabetes threatens health
-To inform my audience how college admissions committees choose the most qualified applicants
-To inform my audience how to sell an item on eBay
-To inform my audience how to play the Facebook game FarmVille by Zygna
EXAMPLES:
How to make flower arrangements
How grapes are processed into wine
How to pick a bottle of wine
How to swing a golf club
How to make a website
How to organize a closet
How to find cheap airline tickets
How to determine if you have sleep apnea