SP 1.2.4 - Sociocultural factors

Question 1

Tradition

Answer 1

Tradition in old world 
- Drunk traditionally at meal 
  times
- Consumption has decreased 
  by 25% since the 1980's

New World
- wine spread through
colonisation

• In Australia wine
  consumption didn’t take off
  until 1960 / 70s.

Question 2

Changing lifestyles

Answer 2

Old World
- Older people only drank
wine with meals

New World
- New markets experiencing
cultural integration

Question 3

Labour Participation Rates and level

Answer 3

• Labour replaced by
  machinery
• Growing need for specialist skilled labour

Question 4

Rate of Economic Growth

Answer 4

• Rising incomes fuel demand
  in UK and USA
• Old world decline and New
  world growth
• Old world consumption decline by 20% since 1990