Social Psych Flashcards
What is social psychology? (Definition)
It is the scientific investigation of how the thoughts, feelings and behaviours of individuals are influenced by the actual, imagined or implied presence of others.
In other words it studies the effects of social variables on behaviour, attitude, perceptions and motives. Also studies group and intergroup phenomena
It links the affective states, behaviour and cognition to their social world
What is the ABC of social psychology?
Affective states
Behaviour
Cognition
What does affective state mean?
Feelings and emotions
What does behaviour mean?
They way they act
What does cognition mean?
Their thought process
What is social cognition
The process by which people select, interpret and remember social information
What is social perception
Process by which people come to understand and categorise the behaviour of others
What is social interaction
Process by which people interact with each other
What are the two perspectives which are taken when studying social behaviour
person perspective
Situational perspective
What is person perspective?
Features or characteristics that individuals carry into social situations (i.e. personality traits, self esteem, age, race etc)
What is situational perspective?
Environmental events or circumstances outside the person (Circumstances people find themselves in, i.e. social norms etc. )
What is social behaviour a result of?
Result of the interaction between person and situation
Situational influences, personal influences –> person –> feelings, behaviours and thoughts
What is attribbution theory
The theory that we tend to give a causal explanation for someones behaviour, often crediting either internal dispositions or external situations as the explanation for someones behaviour
What is internal attribution?
Explaining behaviour as due to dispositional factors (e.g. personality or characteristics)
What is external attribution?
Explaining behaviour as due to situational factors
What are the components of the covariation model?
Consistency information
Consensus information
Distinctiveness information
What is consistency information and what is considered a high and low result? Example
Does the person with the behaviour (actor) behave the same towards the stimulus in other similar situations
High = he always nearly behaves like this
Low = he seldom behaves like this
Example; Reese saw the movie 3 times and liked it every time
What is consensus information and what is considered a high and low result? Example
Do other people behave the same way towards the stimulus?
High = Most people behave like this
Low = Not many people behave like this
Example; Everyone likes the movie
What is distinctiveness information and what is considered a high and low result? Example
Does the actor have different reactions towards different situations
High = person does not behave like this in most other situations
Low = person does behave like this in most other situations
Example; (of high); Reese rarely loves action movies which is similar to this
What is the attribution associated with high consistency, high consensus and high distinctiveness?
External attribution (Stimulus or situation)
What is the attribution associated with high consistency, low consensus and low distinctiveness?
Internal attribution (Person)
What is the attribution associated with high consistency, low consensus and high distinctiveness?
Interaction
What is the attribution associated with low consistency?
Just a one off behaviour. Note that if there is low consistency we dont continue on with the covariation model. We stop there and conclude that it is a one off behaviour
What is correspondence bias
Tendency to infer that traits correspond to behaviour (inferences about persons dispositions from behaviours that can be entirely explained by situations they occur)
What is fundamental attribution error
The tendency to over attribute behaviour to personality traits and underestimate situational influences
What is the difference between correspondence bias and FAE
There is no significant difference, onky slight with FAE often doing it - often used interchangably
How did the quiz show paradigm test FAE?
Wanted to see hhow the different social roles; questioner, contestant and observer resulted in different opinions on the intelligence of the questioner and contestant (seeing the biases)
What was the process of the quiz show paradigm test?
Questioner asked to create general knowledge questions that were challenging but not impossible. Contestants then had to respond to the questions and both parties were asked to rate each other for knowledge (including observers)
What were the result of the quiz show paradigm test?
No difference in questioners ratings of their own knowledge and contestants knowledge (aware of the bias and advantage they had)
Both contestants and observers rates questioners as more knolwedgeable than their contestants (influence of social roles –> underestimate –> not aware of bias -> Fae)
What is the actor observer effect?
Tendency to attribute our own behaviour mainly to external (situational) causes, but behaviour of others is mainly due to internal (dispositional) causes
Making attributions about other peoples behaviour –> focus on dispositional factors
Making attributions about own behaviour –> focus on situational factors
What is an example of the actor observer effect?
For example, if walking on the street and you trip and fall, you may blame the slipper pavement; external cause, but if you saw a random stranger trip and fall, you probably attribute it to an internal factor such as clumsiness or inattentiveness
What are some reasons for actor observer effects?
Perceptual salience
Situations lack salience
Insufficient cognitive resources
Cultural differences
What is perceptual salience and how can it influence actor observer effects
Focus on person more than the situation when observing others, focus on situation when observing our own behaviour
What is ‘situations lack salience’ and how can it influence actor observer effects
Notice the situation but give it less weight
What is ‘Insufficient cognitive resources’ and how can it influence actor observer effects
Automatically make internal attributes and with energy and time or motivation we might consider situational factors
What is ‘cultural differences’ and how can it influence actor observer effects
Western cultures - dispositional, eastern cultures - situational
What are attitudes
Relatively stable organisation of beleifs, feelings and behavioural tendencies towards people, objects, ideas or events
What is the tripartite model of attitudes
That affective (How we feel), behavioural (how we behave) and cognitive (beliefs about attributes associated with attitude object) will influence the attitude object
What is the attitude object
Is an object that a person develops a judgement or feelings about
What are explicit attitudes
Conscious and deliberate attitudes –> easy to fake
What are implicit attitudes
Unconscious and automatic attitudes –> harder to fake
How could explicit attitudes be measured?
Using a scale of agreement, i.e. ( scale from 1-5, where 1 = disagree, 5 = agree)
How could implicit attitudes be measured?
Through the implicit attitudes test (IAT)
What is the IAT and what does it involve
Based on the idea that two particular concepts are strongly associated
Involves rapid categorisation of stimuli (words or images) on screen into categories of “good” or “bad” . Participants must assign this rapidly
The idea is that participants should take longer to respond to incongruent pairs which they dont agree with (i.e. flowers = bad)
Objects already associated in mind –> classification easy –> responses are quick
Objects not associated in our mind –> classification is hard –> responses are slow
The quicker the response, the stronger the implicit bias for that relationship
What is the difference between time in quick vs slow responses?
It describes the strength of the association; an index of implicit attitudes
What are some other attitude measures?
Physiological indices (heart rate, skin, conductance, pupil dilation, eye blink startle reflex, facial electronyography, event related brain potentials)
Unobstrusive means (archival evidence, non verbal behaviour)
Bogus pipeline
What is bogus pipeline
The bogus pipeline is a fake polygraph used to get participants to truthfully respond to emotional/affective questions in a survey. It is a technique used by social psychologists to reduce false answers when attempting to collect self-report data
What can implicit attitudes predict?
Can predict spontaneous, non verbal behaviour and also behaviour undertime pressure.
How can we predict deliberate behaviour
mainly predicting from explicit attitudes
Theory of reasoned action
Theory of planned behaviour
What does the theory of reasoned action suggest
Suggests that attitudes towards behaviour and subjective norms influence behavioural intention which in turn influences behaviour
attitudes towards behaviour, subjective norms –> behavioural intention –> behaviour
There is the assumption that the persons behaviour is always under control.
What do subjective norms mean
It is based on people’s belief about what they would think of that behaviour (people they care about). I.e. the societal norms
What do behavioural intentions mean
Proxy for actual behaviour ; the intention of doing the behaviour
What is the theory of planned behaviour
Suggests that attitudes towards behaviour, subjective norms and perceived behavioural control, all lead to behavioural intention which ultimately leads to behaviour
However, perceived behavioural control can have an effect on both behavioural intention and the behaviour
What is perceived behavioural control?
Ease / difficulty person thinks they can perform a behaviour (i.e. is behaviour easy or hard)
This can influence both behavioural intention and the behaviour of the individual
What is cognitive dissonance
State of tension one experiences after making a decision, taking an action, or being exposed to information that is contrary to their prior beliefs, feelings and values
What are some methods to reduce the tension from cognitive dissonance
Change behaviour
Change opinion
Add new consonant cognitions
We do whichever takes the least amount of effort to do
What are consonant cognitions
Two cognitions are consonant if one follows from the other
i.e. someone being told not to smoke –> dissonance —> consonant cognition created by maybe saying that the research on smoking isnt conclusive –> continue smoking
What was Festinger’s experiment
Involved paying volunteers either one dollar or twenty dollars to lie about a boring task being fun
What were the results of Festinger’s experiment?
Well paid volunteers had no cognitive dissonance as they could justify lying for a payment
One dollar volunteers had a cognitive dissonance as one dollar wasn’t enough to justify lying. Thus they changed their opinion to actually behlieve it wasn’t boring to prevent ‘lying’ (example of chanigng opinion in response to an event of cognitive dissonance)
What are two explanantions for attitude shifts?
Motivational
Purely cognitive
What is the motivational explanation for attitude shifts
Reduce tension of holding two opposite beliefs (simply to reduce extent of cognitive dissonance felt)