Social Learning Theory Flashcards
Assumptions of social learning theory
Proposed a different way in which people learn through observation and imitation of others within a social context.
SLT suggests we learn directly through classical and operant conditioning but also indirectly.
Vicarious reinforcement
Reinforcement in which not directly experienced but occurs through observing someone else being reinforced for a behaviour. This is key factor in imitation
BANDURA: Four mental or meditational processes in learning
- Attention - the extent in which we notice certain behaviours
- Retention - how well the behaviour is remembered
- Motor reproduction - the ability of the observer to preform the behaviour
- Motivation - the will to perform the behaviour, which is often determined by whether the behaviour was rewarded or punished
1&2 related to the learning, 3&4 to the performance, observed behaviours may be stored by the observer and reproduced at a later time
Identification
Role models are people who we imitate another behaviour of and identify with, this is called modelling.
A person becomes a role model if they are seen to process similar characteristics to the observer and/or attractive and have high status.
Evaluation of social learning theory
- STL provides a more comprehensive explanation of human learning by recognising the role of meditational processing(cognitive factors).
- BANDURA’S idea were developed in a lab setting, participants may respond to demand characteristics.
- The importance of biological factors on behaviour is not accounted for in SLT.