social learning theory (2 not) Flashcards
slt suggests
human and animal behaviour can be learned by imitating the behaviour we observe in others, through vicarious reinforcement (aka indirect reinforcement)
meditational processes
bandura 1977
attention, retention, motivation, reproduction
attention
attention is paid to high-status role models
models may be live such as a parent, teacher or a member of a peer group, or symbolic, such as someone portrayed in mass media
we are most likely to observe models if we identify with them in some way, for example, if we are of the same age or sex (identification)
retention
observed behaviours must be memorised
motivation
the person will be motivated to reproduce the behaviour through indirect positive reinforcement (the anticipation of a similar level of direct positive reinforcement)
however, this is only likely if they judge the rewards of imitation outweigh the costs (eg the effort involved), and if they believe they have the required skills to perform the behaviour successfully (known as self-efficacy)
reproduction
an observed behaviour is imitated in anticipation of a similar level of direct positive reinforcement
banduras
bobo doll study (1961)
BB type, research design, sampling method
laboratory experiment,
independent groups
opportunity sampling
participants
36 male, 36 female with a mean age of 4 years, were split into 3 experimental groups (each containing six participants)
condition 1
child was led into a room by a female experimenter
minutes later, second experimenter entered the room and behaved aggressively towards a bobo doll
the adult role model was seen to punch, kick and throw the dool
condition 2
the same experimenter entered the room but did not behave aggressively towards the bobo doll, they played with a construction toy
condition 3
acted as a control and did not include the second adult role model
after condition
children were led into another room with aggression arousal being created as the children were told that they could not play with the toys as they were reserved for other children
later led into another room in which there was an array of toys
children were allowed to play for 20 mins whilst their behaviour was observed for the level of imitation they had shown to the aggressive or non-aggressive role models
bobo findings
children who had seen the aggressive role model were more likely to show the same aggressive behaviour to the bobo doll
in all conditions, boys were more aggressive than girls
imitation was greatest when children observed a same-sex adult role model behaving aggressively towards the bobo doll
bobo conclusion
children imitated the observed aggressive behaviour due to the vicarious positive reinforcement received when watching the adult role model behave in the same way
this was particularly likely if the children identified with the role model (by being of the same gender)