social learning theory Flashcards
what are the key assumptions of the social learning theory
aggres that behaviour is learnt
beheaviour is learnt through observation and imitation of others
what is vicarious reinforcement
learner observes behaviour and the consequences of behaviour
when does imitation occur
when behaviour is seen to be rewarded
what is the mediational processes
attention- extent to we notice behaviours
retention- how well we remember behaviours
motor reproduction- ability of the observer to perform behaviour
motivation- will to perform behaviour based on whether the behaviour is rewarded/programmed
what is identification
people imitate people they identify with
cwhich is a role model
role model can be attractive or with status or someone with simiklar characteristics like siblings
who is the researcher of the social learning theory
albert bandura
strength of the social learning theory
recognises the importance of cognitive factors
real life application- explains cultural differences and accounts real world behaviour
recipricol determinism- elements of free will with how the iduvidual thinks and feels
limitation of the social learning theory
lab studies- demand characteristics, bobo doll cant explain how children learn agression