cognitive approach Flashcards
assumptions of the cognitive approach
interanl mental processes can and should be studied scientifically
makes inferences on whats going on inside the brain based on behavour
schemas
what are schemas
persons beliefs and expectations developed through experience
helps us process lots of information quickly
what are theoretical and computer models
information procesing approach suggests information flows through the cognitive system in a sequence of input storage and retrival like the msm
based on computer functions
strength of the cognitive approach
objective scientific methods- lab studies and emerges cognitive neuroscience eg brocas area
weaknesses of the cognitive approach
machine reductionist- computer analogy ignores emotion, weakens validity
lacks external validity- research uses artificial stimuli