social influence key terminology Flashcards
define ‘conformity’ (key terminology - social influence)
- a change in a person’s behaviour or opinions as a result of real or imagined pressure from a person or group of people
- Aronson, 2011
define ‘compliance’ (key terminology - social influence)
- a temporary & superficial type of conformity where a majority opinion is publicly agreed with, but privately disagreed with
- a particular behaviour/opinion stops as soon as group pressure stops
- e.g. politics, bullying
define ‘identification’ (key terminology - social influence)
- a temporary & moderate type of conformity where an opinion is publicly & privately agreed with when with a group we want to be part of, but privately disagreed with when away from the group
- occurs as we don’t want to be rejected by the group
- e.g. views of family, army values
define ‘internalisation’ (key terminology - social influence)
- also known as conversion
- a permanent & deep type of conformity where the acceptance of a view changes both publicly & privately, even when not in the presence of the group
- we take on the Marjorie opinion as we believe it correct
- e.g. religious conversion, dictatorships
define ‘normative social influence’ (key terminology - social influence)
- an explanation for conformity that says we agree with the opinion of the majority because we want to gain social approval & be liked
- this often leads to compliance
define ‘informational social influence’ (key terminology - social influence)
- an explanation for conformity that says we agree with the opinion of the majority because we believe it is correct
- we accept it because we want to be correct too
- this may lead to internalisation
define ‘group size’ in relation to Asch’s 1951 study (key terminology - social influence)
- Asch increased the group size by adding more confederates
- conformity increased up to a point (3 confederates) but then levelled off
Define ‘unanimity’ in relation to Asch’s 1951 study (key terminology - social influence)
- the extent to which the members of a group agree
- in Asch’s study the majority was unanimous when all the confederates selected the same comparison line (even if it was wrong)
define ‘task difficulty’ in relation to Asch’s 1951 study (key terminology - social influence)
- Asch’s line judging task is more difficult when it becomes harder to work out the correct answer
- conformity increased because naïve participants assume the majority is more likely to be right
define ‘social roles’ (key terminology - social influence)
- the ‘parts’ people play as members of various social groups (e.g. parent, child, student)
- they are accompanied by expectations of appropriate behaviour (e.g. patience, obedience)
define ‘obedience’ (key terminology - social influence)
- a form of social influence in which an individual follows a direct order
- the person issuing the order is usually a figure of authority who has the power to punish if obedience is not shown
define ‘situational variables’ (key terminology - social influence)
- features of the immediate physical & social environment that may influence a person’s behaviour
- e.g. proximity, location, uniform
define ‘dispositional variables’ (key terminology - social influence)
- behaviour is explained in terms of personality
define ‘proximity’ in relation to Milgram (1963) (key terminology - social influence)
- the physical closeness or distance of an authority figure to the person they are giving orders to
- in Milgram’s study it refers to the physical closeness of the teacher to the learner
define ‘location’ in terms of Milgram (1963) (key terminology - social influence)
- the place where an order is issued
- the relevant factor that influences obedience is the status or prestige associated with the location
- in Milgram’s study, it was whether it was conducted at Yale University (prestige) or a run down office building in Connecticut