Social Influence Flashcards
What type of sample was used in Zimbardo’s (1971) study?
- Androcentric
- Volunteer Sampling
- Incentive given
- Participants checked of prior convictions and were assessed for mental health.
Participants were assigned roles based on coin flip.
What is a real life implication of Zimbardo’s (1971) study?
The soldiers who had a duty of care for the prisoners in Abu Ghraib.
What are the 3 types of conformity?
- Compliance
- Identification
- Internalisation
What are two explanations of conformity and what do they mean?
1) Informational social influence - desire to be right
2) Normative social influence - desire to be liked
What are the 3 situational variables which affect obedience?
- Proximity
- Location
- Uniforms
Give two general explanations for obedience.
- The agentic shift
- Legitimacy of authority
What was the aim of Zimbardo’s (1971) study?
If you put good people in a bad place will they conform into ‘bad’ social roles.
What happen in Hofling et al’s (1966) study on obedience?
An unknown doctor rang the hospital late at night instructing nurses to administer a large injection of an unknown drug to a patient as they were running late. The unknown drug stated to not go over a certain dose.
What were the results of the Hofling et al (1966) study?
21 out of 22 nurses went to deliver the drug.
What are the percentages for obedience in the Bickman study?
38% Security guard
19% Suit
14% Milk mane
What encourages people to yield minority influence?
Flexibility Commitment Group membership Consistency Sacrifices
What is a practical application of Zimbardo’s Stanford Prison Experiment (1971)?
American troops involved in the abuse inflicted at Abu Ghraib.
What problem did Zimbardo directly cause in his 1971 study by assigning himself as ‘chief superintendent’?
Investigator effects
What study supports information social influence?
Jenness (1932)
Which study supports normative social influence?
Asch (1951)
