Social influence

Question 1

Conformity

Answer 1

A change in a persons behaviour or opinion as a result of real or imagined pressure from a person or group

Question 11

Lowest level of conformity

Answer 11

Compliance

Question 12

Middle level of conformity

Answer 12

Identification

Question 13

Highest level of conformity

Answer 13

Internalisation

Question 14

Compliance

Answer 14

Temporary agree in public but privately don’t change opinions. Behaviour resumes to normal when group pressure is gone.

Question 15

Identification

Answer 15

Want to become part of the group even if we don’t privately agree with everything the group stands for

Question 16

Internalisation is

Answer 16

Genuinely accept group norms resulting in a private and public change of behaviour/opinion, permanently.

Question 17

Informational social influence

Answer 17

Desire to be correct so conform with who we believe is right. Its a cognative process and likely to occur when in ambiguous situations.