Social Influence Flashcards
Define Social Influence
Describes the changing of one’s values/ attitudes/ behaviour due to the influence of others.
List all 3 of Kelman’s Processes
-Compliance
-Identification
- Internalization
Define Compliance
Occurs when someone presents themselves as agreeing with the values of others, but keep any contradictory values to themselves.
Define Identification
Occurs when someone’s values are influenced by someone they identify with – the changing of ones behaviour to create or maintain relationships.
Define Internalisation
Occurs when a value is fully accepted by a person.
Give an example of all 3 in a situation
In sport class you might comply with what your teacher tells you to play. You may then identify with the sport as you and your friends play it every lunch. Then, you may internalise this value and begin playing the sport outside of school time on the weekends etc.