Attitudes & Stereotypes Flashcards
Define Attitude
An attitude is a learnt evaluation of a person, object, event, or idea that can affect an individual’s behaviour.
Explain Explicit Attitude
Are where people openly state their attitude and behave in a way that reflects this attitude.
Explain Implicit Attitudes
Are involuntary, uncontrollable, and sometimes unconscious. It is possible for individuals to be unaware that they hold a particular attitude until their actions reveal it.
What is the Tripartite Model
This model proposes that any attitude has three related components – the effective, behavioural and cognitive components.
Explain the Affective Component
Feelings and emotions about the attitude object.
Explain the Behaviour Component
Feelings and emotions about the attitude object.
Explain the Cognitive Component
Thoughts – our beliefs and knowledge about the attitude object.
Explain the Tripartite Model in a situation
- you avoid spiders (behavioral),
- because he are terrified of spiders (affective),
- because you believe they’re dangerous (cognitive).
What is wrong with this model
It doesn’t always reflect the attitude a person holds
Define Cognitive Dissonance
Cognitive dissonance is the psychological discomfort you feel when there is a conflict between two of your beliefs, or when you act in a way that is inconsistent with your attitudes
There are 3 Possible outcomes on Cognitive Behaviour list & explain each of them
- Avoidance: Reducing cog. diss. by avoiding people or situations that remind them of it.
- Reduction: People find ways to reduce stress by distracting themselves with other tasks.
- Rationalism: Justifying unacceptable thoughts by disguising them through logical explanations.