SOC 02 - Conformity types and explanations

Question 1

What are the different types of conformity?

Answer 1

• Compliance
• Identification
• Internalisation

Question 2

What is compliance?

Answer 2

• Compliance is the most superficial type of conformity
• You publicaly conform to the behaviour and opinions of the others to be accepted by the group
• But privately you keep your own view or behaviour (when there is no group pressure)

Question 3

What is identification?

Answer 3

• This is an intermdiate level of conformity and results in a temporary change in belief
• You take on the behaviour and views of the group both publicaly and privately
• However, when you leave that group, you adopt new behaviours and views

Question 4

What is internalisation?

Answer 4

• The deepest level of conformity and results in a permanent change in belief
• You take on the behaviour and views of the group both publically and privately, and when you leave the group these views and behaviours still remain with you

Question 5

What are the two explanations for conformity?

Answer 5

ISI - Informative Social Influence (cognitive)
NSI - Normative Social Influence (emotional)

Question 6

What is NSI?

Answer 6

• NSI is when you agree with the majority because you want to be accepted and/or do not want to be rejected
• This could lead to compliance

Question 7

What is ISI?

Answer 7

• This when you agree with the majority because you may believe they know better, are more likely to be right or because you have the desire to be right
• This could lead to internalisation as the conformity is more likely to be long term