Situational Variables Flashcards
What did milgram investigate?
The affect of 3 situational variables on obedience
Proximity variation
Teacher and learner in the same room, obedience dropped from 65% to 40%
Touch proximity variation
Teacher had to force learners hand onto shock plate, obedience fell to 30%
Phone-instruction proximity variation
Experiment left room and gave instructions through phone, obedience fell to 20%
Location variation
What does this show?
Held in a run down building rather than Yale uni. Obedience fell to 47%.
Experimenter had less authority in this setting
Uniform variation
What does this show?
When an ‘ordinary member of the public’ in normal clothes replaces experiment in lab coat obedience falls to 20%
Uniform is a strong authoritative symbol
STRENGTH: bickman study
Had confederates dress in a suit, a guards uniform and a milkmans. Asked passerbys for parking money. Found twice as many likely to obey guard.
LIMITATION: very contrived
Orne and holland said demand characteristics are more likely in the variations study due to extra manipulation. Lacks internal validity
STRENGTH: supports cultural differences
Problem with this?
Miranda found 90% obedience in Spanish students so milgrams findings aren’t limited to US makes.
Can’t conclude that findings apply everywhere as replications have only taken place in western societies
STRENGTH: control of variables
Only 1 variable changed at a time, shoes cause and effect relationship clearly.