Sensation and perception

Question 1

Sensation

Answer 1

The process by which sense receptors such as site, hearing, smell, taste and touch are activated so that signals are transmitted to the brain

Question 2

Perception

Answer 2

The process by which sensory signals are selected, organized and interpreted in the brain

Question 3

Selecting what does this involve?

Answer 3

It involves paying attention to the same sensory signals in the environment while ignoring others

Question 4

Organizing what does this involve?

Answer 4

It involves shaping the sensory signals into something that we understand

Question 5

Interpreting, what does this involve?

Answer 5

This involves deciding what sensory signals mean

For example, a flash of red brake lights from a car in front

Question 6

What are the three factors that perception is influenced by?

Answer 6

• The object itself
• The background or surroundings
• The experiences of the person who is perceiving (movie theater - Sally seat kicker)