semiotics Flashcards

1
Q

the signifier

A

the part of communication that carries the message

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2
Q

the signified

A

that which is communicated

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3
Q

icon

A

physical resemblance to the signified

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4
Q

symbol

A

sometimes the meaning is obvious but it can also be an arbitrary relationship (heart= i love you)

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5
Q

index

A

the signifier can not exist without the presence of the signified (dark clouds are and index of rain)

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6
Q

metaphor

A

comparison between two similar or dissmilar things. An imaginative leap is necessary. In a metaphor x is y.

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7
Q

simile

A

when the comparison is stated. In a simile we say x is like y. (as)

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8
Q

metonym

A

one thing is associated with or directly related to another. The thing depicted is used to represent something that is not depeicted. (crown = queen)

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9
Q

Synecdoche

A

Pay attention to what it implies. What matters is not what you put into a piece of communication, but what you leave out. A synecdoche is a part of what you are talking about or the whole reffering to a part. (lets put our heads together)

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10
Q

Irony

A

About OPPOSITES.

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