Self Reports Flashcards
What is a questionnaire
A set of printed or written questions with a choice of answers, devised for purposes of a survey
What are the two types of self report
Questionnaires
Interviews
What is a structured interview
Each interviewee presented with the exact same questions in same order
What is a unstructured interview
Questions can be changed/ adapted to meet correspondents intelligence, understanding & beliefs
What is a semi structured interview
Flexible. Allowed new and old questions to be asked during a interview
What is a open question
Allows participants to elaborate on answers and give more detail
What is a closed question
Force participants to choose an option
What is a rating scale
Give a number to represent views or feelings
What is a semantic differential rating scale
Used to put something on a scale between 2 opposing descriptive words
Likert scale
Generate quantitative data, assess strength of using opinion scale
E.g agree/ disagree
What is a response bias
Answers may not represent true feelings
What is a social desire ability bias
Often answer in a way to portray them self in a good light
What are Demand characteristics
Behaving in certain way to please researcher
What are the strengths of a questionnaire
Ability to reach large no of participants
Encourage honest answers (anonymity)
What are the strengths of structured interview
Gets answers to questions needed
Easy to replicate