Self Reports Flashcards
What is validity in self reports?
Validity is how well the study actually measures what it is supposed to measure, and how easily it can be analysed
What is reliability in self reports?
Reliability is how easily each study can be repeated, normally through the use of IVs and getting rid of extraneous variables
What are the strength and weaknesses of self report measures?
✅The techniques, interviews and questionares, have strengths as to that they generate very rich quantative and qualatative data, which can be easy to analyse and is reliable
✅The structured interviews and questionares are also very easy to repeat, making them much more reliable as well
⛔️participants can be affected by things such as social desirability , and they might be influenced by leading questions
⛔️only some people will be willing to fill out questionares, so it might not be representative of the majority of the population k
What are the strengths and weaknesses of likert scales?
✅They are easy for participants to respond to, so large amounts of data can be collected easily and quickly
✅they produce quantative data, which is very easy to analyse
⛔️they produce only quantative data, which lacks detail so it lowers the validity of the data
⛔️there is a risk of response bias,such as consistently giving answers in the middle of the scale
What are the strengths and weaknesses of open questions?
✅Open questions produce qualitative data, so participants can express their full opinions, making them more valid
✅because of the qualitative data, analysis can retain the participants’ details in their answers
⛔️producing qualitative data means that it’s a lot more difficult to analyse and is also a lot less valid
⛔️findings also may be a lot less generalisable
What are the strengths and weaknesses of closed questions?
✅Closed questions are easy for participants to respond to, so data can be collected quickly
✅ they produce Quantative data which is easy to analyse
⛔️quantative data lacks depth and meaning to be fully valid
⛔️there is a risk of answer bias,such as participants always answering yes
What are the strengths and weaknesses of qualitative data?
✅It tends to be collected using objective measures, which may be highly valid as it’s likely they’ll express their full opinions
⛔️tends to be invalid through recording or interpretation due to experimenter bias
What are the strengths and weaknesses of quantaitve data?
✅Tends to be collected using objective measures, which can be highly reliable
⛔️methods of measurement can limit participants responses, such as likert scales