Self-report method Flashcards
define self-report technique
any method in which a person is asked to state or explain their own feelings, opinions, behaviours and/or experiences related to a given topic
define questionnaire
A set of written questions used to asses a person’s thoughts and/or experiences
define interview
A ‘live’ encounter where the interviewer asks a set of questions to assess an interviewee;s thoughts and/or experiences.
The questions may be pre-set (structured) or may develop as the interview goes along (unstructures)
What are the types of questions in questionnaires
open and closed
what is meant by open question
- an open question does not have a fixed range of answers.
- They produce qualitative data that is rich in detail
What is meant by closed question
- question which has a fixed number of responses e.g. yes/no
- this produces qualitative data that lacks detail and can be turned into quantitative data
what are the strengths of questionnaires
- cost effective - can gather large amounts of data quickly
- straightfoward data to analyse
what are the limitations of questionnaires
- respondants may not be truthful due to demand characteristics - social desirability bias which reduces the validity of the data
- acquiescence bias - where participants reply in a similar way for all the questions because they fail to take time to care about the questionnaire
What are the types of interviews
- structures
- unstructured
- semi-structured
define structured interviews
- they are made up of a pre-determined set of questions that are asked in a fixed order
a face-to-face questionnaire
define unstructured interviews
- these work like a conversation, there are no set questions.
- The interviewer has a general aim that a certain topic will be discussed
- The interviewee is encouraged to elaborate on their answers
Evaluate structured interviews
- easy to replicate - increases reliability
- not possible to deviate from or elaborate on topics
evaluate unstructured interviews
- much more flexibility so insight can be gleaned from follow-up questions
- analysis of data is difficult
- a skilled interviewer is required to determine if the participant is lying due to social desirablility bias
what are the common errors in writting questionnaires and interviews
- overuse of jargon
- emotive language and leading questions
- double-barrelled questions and double negatives