SCOTTISH POLITICS - Political parties and success Flashcards
Name some ways some political parties are better than others?
Party leader image
Size of party
Party’s money for campaigning
Their use of media
Why the party leader image makes political parties better
If you have a “Strong” and “Steady” leader you’ll come across more professional and get more votes compared to a leader who seems “Weak” and “Wobbly” who doesn’t seem in control and possibly cost the election for their party
Example of party image leader being for successful
2017 SNAP election, Jeremy Corbyn appealed to more younger people than Theresa May, resulting in Labour gaining for seats
Why does the size of a party make a party more successful?
You have a big member count you have an advantage with more support, than one with less members which could result if a party winning an election
Example of size of party being successful
An example of this would be Labour 500,000 members already saved them in elections as they always get high amount of seats compared to Greens 50,000 members