(SCLOA) Theories Flashcards
method triangualtion
studyign behavior by using quantitative and qualitative methods
naturalistic observation
the behavior of a participant is monitored in an environment where the behavior is most likely to occur
participant observation
when researchers immerse themselves in a social setting for an extended period of time to observe behavior
covert observation
participnts don’t know theyre being observed
overt observation
participants know theyre being observed
concepts of social identity theory
social categorization
social identity
social comparison
positive distinctiveness
social categorization
social environment is divided into ingroups vs outgroups
social identity
based upon knowledge of our memebrship to one or more social groups related to intergourp behavior, separate form our personal identity which is related to interpersonal behaviors.
social comparison
according to SIT we strive for positive self concept, we continually compare our ingroup with relevant outgroups
positive distinctiveness
process by which we make favorable comparisons for our group over another by establishing our superiority we bolster our self esteem
soaicl identity theory
argues that a person has not just 1 personal self, but rather several social selves that correspond to group membership
saliance
when we become more awre of this aspect of our identity it is more likely to have an effect on our behavior
social cognitive theory
explores how people learn and behave through observing others and their environment, our thoughts and observations and social surroundings impact how we lern ebahve and adapt
components of SCT
cognitive processes
observational learning
reinforcement
self confidence
stereotypes
generalized beliefs or assumptions about groups of people based on their social category such as race or nationality
