Sampling (D) Flashcards
Explain volunteer sampling
when ppts volunteer through an advert
Explain Opportunity sampling
when researcher approaches the public for ppts
Explain Systematic sampling
selecting every nth person from a list of population
Explain Random Sampling
Random selection from the population
Explain Stratified sampling
Where each subgroup has the same ratios of people as the population
Eg 600/1000 muslims = 6/10 muslims in study
Evaluate volunteer and opportunity samplings
- Easier to do
- Less representative (only willing people will volunteer only certain groups will be available on the day)
Evaluate systematic samplings
- more representative
- more difficult (requires a list of everyone)
- data may not be representative if list is in a pattern
Evaluate random sampling
- very representative
- difficult (need a randomiser and a list of population)
- will not reflect the proportions of groups in the population so may not be representative
Evaluate stratified sampling
- high population validity
- researchers may miss out a subgroup
- difficult and time consuming
How is a population different from a sample?
population is the group you intend to draw research from
sample is the specific group you collect data from