Sampling AO3 Flashcards
Strengths of opportunity sampling
Takes less time to locate ur sample
Limitation of opportunity sampling
Inevitably bias because the sample is drawn from a small part of the population
Strength of Random sampling
Unbiased
Limitations of Random sampling
Need to have a list of all members of the population and then contact all of those selected, which may take some time
Strengths of Stratified sampling
likely to be more representative than other methods because there is a proportional and randomly selected representation of subgroups
Limitations of Stratified sampling
Very time consuming to identify subgroups, then randomly select ppts and contact them
Strengths of systematic sampling
Unbiased
Limitations of Systematic sampling
Not truly random unless you select a number using a random method
Strengths of volunteer sampling
Gives access to a variety of ppts which may make the sample more representative and less biased
Limitations of Volunteer sampling
Sample is biased in other ways because ppts are likely to be more highly motivated and/or with extra time on their hands. They might be more highly motivated to be helpful, or more broke and needing the money offered for participation. Resulting in volunteer bias