Sampling Flashcards

1
Q

What is Sampling?

A

A technique for selecting a representative subgroup of a larger population, accurately reflecting the distribution of a variable, to estimate something about it. (Person, Place, Time)

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2
Q

What is a Population?

A
  • A group of people having one or more common characteristics living in a specific geographical location.
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3
Q

What is a Sampling Frame?

A
  • The actual list of individuals that the sample will be drawn from.
  • Needs to be complete and accurate; For the success of the study.
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4
Q

What are Sampling Units?

A

A single element or group of elements that are selected for a sample.

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5
Q

What is Sampling Variation?

A

The value can vary from sample to sample, depending on which sample is selected.

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6
Q

What is a Sampling Error?

A
  • Arises out of random sampling.
  • Statistical errors that arise when a sample does not represent the whole population.
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7
Q

Why do we need a sample?

A
  • Save time and money.
  • Unable to study all members of a population.
  • Reduce bias.
  • Measurements; better in sample than in entire population.
  • Feasibility (Practicable)
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8
Q

How to sample?

A

In general, 2 requirements

  1. Sampling frame - available/develop one if not exist.
  2. Choose an appropriate sampling method to draw a sample from the sampling frame.
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9
Q

What are the Sampling Methods?

A

I. Probability sampling

  • Every member of the target population has a known chance of being included in the sample.

II. Non-probability sampling

  • The researcher selects samples based on their subjective judgment, rather than random sampling.
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10
Q

What is Simple Random Sampling?
(Type, Definition, Advantages, Disadvantages, Examples, How to do it[Techniques], and Select sample)

A

1 - Probability Sampling Method.

2 - Randomly selected subset of a population. (Equal Chance)

3 - Advantage
- Easy to do.
- Accurate representative.
- Removes all bias.

4 - Disadvantage
- Time Consuming

5 - Examples
-Pharmaceutical Patients (From a hospital record system.)
- Uni Students Selection.

6 - Techniques
- Lottery method
- Table of random numbers

7 - Selection;

  1. Define the population.
  2. Determine the desired sample size.
  3. List all members of the population or the potential subject.
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11
Q

What is Systematic Random Sampling? (Type, Definition, Advantages, Disadvantages, and Example.)

A

1- Probability Sampling Method

2- You sample every kth element from a population.

3 - Advantage
- Quick, Simplicity, and Convenience.
- Precision

4 - Disadvantage
- Over- or Under Representation.
- Risk of Data Manipulation.

5 - Example
- Every 25th name in a phone book.

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12
Q

What is Stratified Random Sampling? (Type, Definition, Advantages, Disadvantages, and Example.)

A

1 - Probability Sampling Method.

2 - Strata - Different Layers
- Population is divided into subpopulations and random samples are taken from each stratum (strata)

- Sample from each stratum should be proportional.

3 - Advantages
- Accurate
- Include sub-groups (Ensure representation of all groups of interest)

  1. Disadvantage
  • Time Consuming
  • Expensive
  • Complex
  1. Examples
    - Students from all grades (In a school study.)
    - Ethnicity
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13
Q

What is Cluster (Area) Random Sampling?
(Type, Definition, Advantages, Disadvantages, Example, and Appropriate when)

A

1 - Probability Sampling Method.

2 - Researchers divide a population into smaller groups called clusters. They then form a sample by randomly selecting clusters.

3 - Advantage
- Quick.
- Less costly.
- Accurate.

4 - Disadvantages
- Biased samples
- High sampling error

  1. Examples
    - Study the prevalence of obesity, health behaviour, or rare diseases across different communities or regions.

6 - Appropriate when;
- Can’t obtain a list of the members of the population.
- Have little knowledge of population characteristics.
- Population is scattered over a large geographic area.

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14
Q

What is Multistage Random Sampling?
(Types, Definition, Advantages, Disadvantages, Examples, and Stages)

A

1 - Profitable Sampling Method.

2 - An extension of Cluster Random Sampling.
- Draw a sample from a population using smaller and smaller groups (units) at each stage.

3 - Advantages
- Flexibility
- Cost-Effectiveness

4 - Disadvantages
- Subjectivity
- Less Accuracy

5 - Examples
- Study different eating habits in specific regions.
- Research firm (UK); A survey… dividing the country into counties and towns, and randomly selecting clusters from each.

6 - Stages
. Stage 1
Randomly sample clusters (schools).
. Stage 2
Randomly sample individuals from the schools selected.

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15
Q

What is Snowball Sampling? (Types, Definition, Advantages, Disadvantages, Examples, and Note)

A

1 - Non- Probability Sample.

2 - Have samples that have traits that are rare to find.

3 - Advantages
- Low cost
- Easy to implement
-Researchers can reach a particular population that would otherwise be difficult or impossible to reach.

4 - Disadvantages
- Sampling bias
- Not guaranteed to be a representative of the large population.

5 - Examples
- Exploring secret societies.
- Estimating the size of the problem of trafficking begins.

6 - Note
(Very difficult to collect primary data, unless authorised.)

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16
Q

What is Consecutive Sampling? (Types, Definition, Advantages, Disadvantages, and Examples)

A

1 - Non- Probability Sample.

2 -Every subject meeting the criteria of inclusion is selected until the required sample size is achieved.

Advantages
-Quick and Easy
-Efficiency

Disadvantages
-Sampling Bias

5 - Examples
- A researcher wants to analyze the effect of eating snacks with a soft drink.

6 - Technique
The researcher selects a sample, conducts research over time, collects results, and then moves on to another sample.

17
Q

What is Purposive (Judgmental) Sampling? (Types, Definition, Advantages, Disadvantages, Examples, Technique)

A

1 - Non- Probability Sample.

2 - Criterion-based sampling.

  • The researcher selects participants based on their qualifications or characteristics relevant to the study.

3 - Advantages
-Cost-effective
-Saves time

4 - Disadvantages
-Researcher bias
-Participants - Can manipulate the data being collected.

5 - Examples
- Buying patterns of high-end luxury cars; Select a sample of individuals who they believe are most likely to purchase a luxury car.
- A researcher wanting to know what it takes to graduate summa cum laude in college may only select individuals who graduated summa cum laude.

6 - Technique
- Often used in qualitative research technique - saves time and money by filtering out irrelevant responses without relying on random selection.??

18
Q

What is Quota(Deliberate) Sampling?
(Types, Definition, Advantages, Disadvantages, and Examples)

A

1 - Non- Probability Sample.

2 - Participants are selected based on specific characteristics, that represent a population.

3 - Advantages
- Low cost
- Saves time

4 - Disadvantage
- Increase the risk of researcher bias.
- Not accurate.

5 - Examples
Uni; Conduct a survey on student satisfaction with campus life.

19
Q

What is Convenience sampling? (Types, Definition, Advantages, Disadvantages, and Examples)

A

1 - Non-Probability Sample.

2 - Consists of people who are easily reached.

3 - Advantages
- Access data easily.
- Low cost.
- Large amount of qualitative info.

4 - Disadvantage
- Selection bias
- Over/Under representation of the population.
-Can’t generalise.

5 - Examples
- Interviewing people on the street.
-Online surveys

20
Q

What are examples of Probability Sampling?

A
  • Simple random sampling
  • Stratified random sampling
  • Systematic random sampling
  • Cluster (area) random sampling
  • Multistage random sampling
21
Q

What are examples of Non-Probability Sampling?

A
  • Deliberate (quota) sampling
  • Convenience sampling
  • Purposive (Judgment) sampling
  • Snowball sampling
  • Consecutive sampling
22
Q

What is a Sample?

A

The specific group of individuals that you will collect data from.

Representative subgroup of the larger population.

Generalisation.

Must be similar to the population on characteristic being investigated.

23
Q

What is the Sampling design process?

A

1 - Define pop
2 - Determine Sampling Frame
3 - Select Sampling Technique(s)
4 - Determine Sample Size
5 - Execute Sampling Process