S2 - eCommerce Flashcards

1
Q

ML?

A

Machine Learning

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2
Q

DL?

A

Deep Learning

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3
Q

Combines statistics & maths, programming skills & domain expertise

A

Data Science

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4
Q

Online buying & selling of goods / services

A

eCommerce

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5
Q

Forms of eCommerce? (OWDW CSST)

A

Online Retail Goods
Wholesale Transactions
Dropshipping
White Labeling

Crowdsourcing
Subscription Based Product/Service
Software Licensing
Transaction Fees

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6
Q

eCommerce Revenue Model? (SSAAT)

A

Sales Mod.
Subscription Mod.
Advertising Mod.
Affiliate Mod.
Transaction Fee Mod.

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7
Q

eCommerce Payment Methods? (CPM BRO)

A

Cards / Payment Processors
Payment Platform
Mobile Wallet
Buy Now Pay Later Services
Recurring Bill
Order Online, Pay in-store

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8
Q

eCommerce Marketing Mediums? (SIECS)

A

Social Media Mark.
Influencer Mark.
Email Mark.
Content Mark.
SEO

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9
Q

UGC?

A

User Generated Contents

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10
Q

Challenges of eCommerce? (SUO)

A

Siloed Data
Underwhelming Conversion Rates
One-Time Buyers

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11
Q

eCommerce Functions? (DMNC)

A

Data Mining
Machine Learning
Natural Language Processing (NLP)
Computer Vision

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