RM - Year 1 Flashcards
Define quasi experiment
In a quasi experiment, the IV is pre-existing (e.g. sex, locus of control) and the researcher measures the effect of the quasi-IV on a DV (may be measured in a lab)
Strength of a quasi experiment
Quasi experiments allow comparisons between types of people
Limitations of quasi experiments
- Participants may be aware of being studied, creating demand characteristics, therefore reducing internal validity
- DV may be an artificial task, reducing mundane realism
Define natural experiment
A method of research where the researcher has not manipulated the IV directly either for ethical or practical reasons (the IV varies ‘naturally), and the researcher records the effect of the IV on a DV (often in a lab)
Strengths of natural experiments
- Allows research where IV can’t be manipulated for practical/ethical reasons
- Studies real-world problems, therefore increasing mundane realism and ecological validity
Limitations of natural experiments
- Cannot demonstrate causal relationships as the IV has not been directly manipulated
- Random allocation is not possible, therefore confounding variables can’t be controlled, lowering internal validity
- Can only be used when conditions vary naturally
Define field experiment
Controlled experiment that is conducted outside a lab - the IV is still manipulated and therefore causal relationships can be demonstrated
Strengths of field experiments
- Less artificial environment/task, therefore higher mundane realism and ecological validity
- Participants are often unaware that they are being studied (decreased demand characteristics)
Limitations of field experiments
- Less control of extraneous/confounding variables, reducing internal validity
- More time-consuming, therefore more expensive
Strength of opportunity sampling
Easiest method, takes less time to locate sample
Limitation of opportunity sampling
- Biased as the sample is drawn from a small part of the population (e.g. samples can be affected by time of day, professional people may be at work if you get a sample during working hours)
Strength of random sampling
Unbiased: all members of target population have equal chances of selection
Limitation of random sampling
May be time-consuming, as it requires a list of members of the population + contacting those selected
Strength of stratified sampling
More representative than other methods as there is a proportional and randomly selected representation of sub-groups
Limitation of stratified sampling
Very time-consuming - need to identify sub-groups, then randomly select, then contact those selected