RM: Experimental and Non-experimental Methods + Validity and Reliability Flashcards
name the different types of experimental method
lab experiment
field experiment
natural experiment
quasi experiment
what is typically involved in a lab experiment?
- empirical, observable measurements are made
- highly controlled setting where the independent variable is manipulated and the dependent variable is measured
what is an extraneous variable
a variable other than the independent variable that may affect the dependent variable, and the results of the study, and their validity
what is a confounding variable?
a variable that varies systematically with the IV and influences the supposed cause and effect
how can we overcome confounding variables?
randomisation of participants and using standardised techniques
what is an aim?
a statement about the purpose of research and why it is being carried out
what is a hypothesis?
a clear, testable statement that allows the researcher to predict the outcome of an investigation
what is a directional hypothesis?
a statement that predicts the direction of the difference
when do we use a directional hypothesis?
when there has been previous research carried out into the topic
what is a non-directional hypothesis
a statement that does not predict the outcome of the difference
when do we use a non-directional hypothesis?
when there has been no previous research on that topic
what is a null hypothesis?
a statement that predicts no direction of the outcome (no significant difference/correlation)
when is a null hypothesis used?
a researcher will always write a null hypothesis at the beginning of the study, along with their directional/non directional hypothesis, depending on whether there has been previous research into that area or not.
what is a demand characteristic?
cues in an experimental situation that help participants guess the aim of the study. as a result, participants change their behaviour, and are no longer behaving naturally.
how can we overcome demand characteristics?
using single and double blind procedures.
single = participants are unaware of the research aims and hypothesis, and do not know which condition they are in
double = both the researcher and the participant are unaware of the condition and the aims/hypothesis.
what are the strengths of lab experiments?
- they are highly controlled, so cause and effect can be established between the independent variable and the dependent variable
- they use a standardised procedure, which allows the experiment to be easily replicated by others to check the reliability of the findings
what are the weaknesses of lab experiments?
- participants can respond to demand characteristics and so exhibit behaviour that is not typical of their normal behaviour
- low ecological validity as the environment is highly artificial so findings cannot be generalised to everyday situations.
what are demand characteristics?
when participants change their natural behaviour to act in line with their interpretation of the aims of the study
what is validity?
whether a measure actually measures what it claims to be measuring
what are the 7 types of validity
ecological validity
temporal validity
population validity
concurrent validity
internal validity
face validity
external validity
what is internal validity?
the extent to which the results of the experiment are due to manipulation of the independent variable (whether the experiment measured what it was supposed to)
what are the two types of external validity
ecological validity and population validity
what is population validity?
the extent to which findings can be generalised to wider populations.
what is ecological validity?
the extent to which the findings of the study can be generalised to real life. eg. if study was conducted in a lab, this is a very artificial setting that is dissimilar to real life, so study has low ecological validity. or if the study investigated how many shocks a participant would give to a confederate, this is a situation very unlikley to take place in real life, so study has low ecological validity.
what is concurrent validity?
the extent to which the results of the study concur with other studies and evidence. (comparing a new test to an already existing test)