rhetoric + persuasive writing Flashcards

1
Q

what is ethos

A

establishing the character and voice of the speaker with two key qualities:
- credibility (authority + honesty)
- rapport (relationship w audience)

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2
Q

what is pathos

A

using linguistic techniques to appeal to the audiences emotion
-metaphors, imagery,
-sentence structure
-syntactic parallelism
-contrasting pairs

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3
Q

what is logos

A

using argument to appeal to the speakers sense of reason
-logical, valid argument
-morality
-using evidence

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4
Q

what is an opinion piece

A

an attempt to persuade someone to a point of view

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5
Q

how to analyse a persuasive text

A
  1. what is the logos - what is it trying to persuade us
  2. audience - who is it targeting - specific - beliefs
  3. ethos/pathos
  4. structure
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6
Q

how to make a persuasive text

A
  1. specific hook - relate the issue to context
  2. explore the issue in the hook
  3. involve in other contexts/examples
    4.find the positives/negatives in what your persuading - other pov
  4. solution or ways to reduce the issue
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