rhetoric + persuasive writing Flashcards
1
Q
what is ethos
A
establishing the character and voice of the speaker with two key qualities:
- credibility (authority + honesty)
- rapport (relationship w audience)
2
Q
what is pathos
A
using linguistic techniques to appeal to the audiences emotion
-metaphors, imagery,
-sentence structure
-syntactic parallelism
-contrasting pairs
3
Q
what is logos
A
using argument to appeal to the speakers sense of reason
-logical, valid argument
-morality
-using evidence
4
Q
what is an opinion piece
A
an attempt to persuade someone to a point of view
5
Q
how to analyse a persuasive text
A
- what is the logos - what is it trying to persuade us
- audience - who is it targeting - specific - beliefs
- ethos/pathos
- structure
6
Q
how to make a persuasive text
A
- specific hook - relate the issue to context
- explore the issue in the hook
- involve in other contexts/examples
4.find the positives/negatives in what your persuading - other pov - solution or ways to reduce the issue