Resistance to Social Influence AO1 Flashcards

1
Q

What is Social Support?

A

When the presence of people that resist pressures to conform/obey help others to do the same

Act as models to others

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2
Q

How is social support showed in terms of conformity?

A

Asch’s Variation showed that the person that isn’t following the majority doesn’t have to say the right ans, people follow them for being ‘models’

BUT he also found that the non-conforming person can start conforming again and so does the naïve ppts

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3
Q

How is social support show in terms of obedience?

A

Milgram’s Variation showed that is ppts were joined by a disobeying confed then obedience dropped.

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4
Q

What is Locus of Control?

3 features

A
  • The sense we have abt what directs events in out lives
  • A dispositional factor
  • A continuum
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5
Q

What are the 2 main LoC

A

Internal LoC

External LoC

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6
Q

Define Internal Locus of Control

A

The belief that they themselves are responsible for what happens to them

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7
Q

Define External Locus of Control

A

The belief that what happens to them occurs b/c of luck/external forces

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8
Q

What are the 3 things needed for minority influence to work?

A

1) Commitment
2) Consistency
3) Flexibility

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9
Q

What does minority influence create?

A

A conversion procces

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10
Q

What happens when others adopt a minority view?

A

Tends to last longer b/c it internalises the POV

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11
Q

What does a consistent approach do in terms of minority influence?

A

helps others reassess the situation and consider the issue more carefully

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12
Q

What are the 2 types of consistency?

A
Synchronic Consistency (all saying the same)
Diachronic Consistency (saying the same over a long period of time)
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13
Q

What does commitment do?

A

Suggests confidence & courage in the face of hostility.

Persuades majority groups to take them seriously, or even convert them

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14
Q

What does flexibility do?

A

Negotiate their position w/ the majority.

*there has to be a balance between consistency and flexibility.

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15
Q

Who conducted research into minority influence?

A

Moscovici et al (1969)

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16
Q

What was Moscovici’s procedure?

A
  • 6 groups of 4 ppts and 2 confeds
  • Asked them to judge slides that were diff shades of blue.
  • Confeds called them ‘green’, group 1 had it done consistently. group 2 inconsistently, group 3 control
17
Q

What did Moscovici find?

A
  • 2nd group agreement fell to 1.25%

- 1st group agreement was 8.42%

18
Q

What are the 6 Steps in creating social change?

A

1) Drawing Attention through social proof
2) Consistency
3) Deeper Processing of the issue
4) Augmentation Principle
5) Snowball effect
6) Social Cryptomnesia - people have memory of change but don’t remember how it happened