Research Methods - Key Definitions Flashcards
Define external validity
The extent to which a study can be generalised, including:
– Ecological validity
– population validity
– temporal validity

Define internal validity
Whether the study has tested what it meant to test and can be generalised beyond the experimental setting
What is the difference between confidentiality and privacy
Confidentiality is the right to have personal information protected
Privacy is the right for an individual to control the flow of information about themselves
What is deception
Participants are not told the true aims of the study and thus cannot give true informed consent
What is protection from harm
Participants should not experience harm for psychological or physiological effects
What is informed consent
The participants right to be given comprehensive information concerning the nature and purpose of the research and their role within it, so that they can can decide whether they wish to participate in the experiment
What is the right to withdraw
Participants should have the right to leave the study at any time if they feel uncomfortable
How do you deal with informed consent and what are the limitations that come with this
– Researchers may be able to gain presumptive consent, and participants are offered the right to withdraw
– the information that is needed to be given may invalidate the purpose of the study
– the participants may not fully understand what they have let themselves in for
How do you deal with deception and what are the limitations of this
– Participants should be fully debrief after the study
– this should also be approved by the ethics committee
– participants may still feel embarrassment or have low self-esteem
How do you deal with the right to withdraw and what are the limitations with this method
– Participants should be fully made aware that they have the right to withdraw, especially those of a young age
– however participants may feel like they cannot withdraw for example (Milgram) if they have been paid or the experiment edges into coercion
How do you deal with protection from harm and what are the limitations to this method
– Stop the study
– take no unnecessary risks greater than real life
– limitations – the experimenter can never truly know what the extent that the study may harm the individual – they cannot always accurately predict the risks of the study
How do you deal with confidentiality and what are the limitations to this method
– Participants names should not be used, rather numbers or false names
– participant identity may still be guessable from the information received
How do you deal with privacy and what are the limitations to this issue
– Privacy refers to not invading people’s personal lives as part of the study- observing people in a park is acceptable, as it is a public place and people would expect to be looked at.
- Make sure that participants are observed in a public space if they haven’t given their informed consent
– participants may be allowed to withhold their data
– however, there is no universal agreement on what constitutes a public place and not everyone may feel that this is acceptable
Directional hypothesis definition and example
States the predicted difference between two conditions
E.g. there will be a higher recall of word is when using a mnemonic technique and we’re not using a mnemonic technique
Nondirectional hypothesis definition
States that there will be a difference, however does not state the direction the difference will be
Null hypothesis definition
States that there will be no difference and has no direction or prediction
What is a pilot study
A small scale investigation used to iron out any potential errors in the study before the real experiment takes place, with a view towards making improvements
What are the limitations of a repeated measures design
Each participant repeats every condition and therefore it may be subject to practice effects, fatigue effects, extraneous variables, participant variables and demand characteristics
What are the limitations of an independent groups design
Participants are allocated to 2 or more conditions, each with a different experimental condition
Therefore, can be subjected to participant variables, and you need twice as many participants
What are the limitations of the matched pairs design
Participants on matched due to their key variables – however, there may not be control over all these variables and this is very time consuming
How can you deal with the limitations of a repeated measures design
1) use counterbalancing – each participant does every condition and it is therefore measured in equal amounts
2) You can use a cover story – single blind
How do you deal with the limitations of an independent groups design
– Use matched pairs design to control participant variables
– randomly allocate participants
– be prepared to spend time and money
How do you deal with the limitations of a matched pairs design
– Limit the number of extraneous variables tested
– conduct a pilot study
What are demand characteristics
- A queue that makes participant aware of what the research expect to find
– participants may I change their behaviour is to confirm the expectations
What is social desirability bias
A tendency for participants to answer questions that will put them in a better light
Give examples of situational variables
Time of day, temperature, noise
Give examples of participant variables
Age, intelligence, motivation, experience, gender
Give the three measures of central tendency and state their limitations and strength
– Mean – uses all values – subject to extreme values and cannot be used with nominal data
– Mode – not subject to extreme values and can be used with nominal data. But, cannot be used when there are two modes. It does not take into account all numbers.
– Median – not affected by extreme scores but does not reflect all values
What are the advantages and disadvantages of the two measures of dispersion
– Range – is easy to calculate and provide you with direct information. However, is affected by extreme values and doesn’t take into account the number of observations
– standard deviation – more precise measurement because it takes into account all of the values, however it may hide extreme values
Lab experiment definition
An experiment that is conducted in a highly controlled environment, attempting to remove extraneous variables in order to study and IV with a DV
Field experiment definition
An experiment carried out in a more natural environment where the independent variable is still manipulated by the experimenter, though with less control of extraneous variables been in a lab
Natural experiment definition
The experimenter does not directly manipulate the independent variable so cause you’re conclusions cannot be made e.g. the study of Romanian orphans
Advantages and disadvantages of a lab experiment
– High control over extraneous variables and high internal validity and easily replicated
– low external validity and artificial
Advantages and disadvantages of a field experiment
– More external validity
– can still establish causal relationships
– avoids participant effects
– does not have as high control over extraneous variables and this reduces the internal validity
Advantages and disadvantages of a natural experiment
– High in ecological validity because real life problems I studied
- Cannot establish a causal relationship
– no control over extraneous variables
– investigator effects
What is the difference between event and time sampling
Event – the number of times a behaviour occurs
time – behaviour is recorded periodically e.g. every 15 seconds
What is a controlled observation
Behaviour is observed under controlled conditions
What is a naturalistic observation
Behaviour is observed in a naturalistic setting, whether investigator does not interfere in anyway but merely observes the behaviour in question