Research Methods Flashcards
What is a Extraneous variable (EV)?
Any variable other than the IV that may affect the DV if not controlled
what are the 4 types of Variables?
~> Situation. These are aspects of the environment that might affect the participants behaviour. E.g. Asch was in a random rundown office compared to Yale
~> Participant. this reports to the ways in which each participant varies from the other, and how this could affect the results. E.g. Personality traits like introverted and extroverted
~> Experimenter/Investigator effects. Anything the investigators does that has an impact on the participants performance other than what was intended. E.g. They could be demanding and end up looking at conformity instead of them
~> Demand Characteristics. In an experiment they demonstrate what we want to see instead of how they actually react. E.g Finding out what the experimenter wants
How can we control extraneous Variables?
~> Randomisation. The minimises the effect of EV/CV. This is the use of chance to control the effects of bias when designing materials and deciding on conditions
~> Standardisation. Using the exact same procedure, instructions for everyone
~> Single Blind. To control demand characteristics. It means the participants don’t know what the experimenter is looking for.
~> Double Blind. To control demand characteristics. It means the participants and researcher don’t know what the experiment is for.
What is a Lab Experiment?
A Experiment takes place in a controlled environment. This is not always in a Lab
Evaluate Lab Experiments.
Strengths:
~> High control over extraneous variables. This is any changes in the dependent variable is the result of IV. This allows us to be more certain with the results (High Internal Validity)
~> Experiment can be Replicated. Able to repeat findings without extraneous variables, and allows us to see if the results are valid
Weaknesses:
~> Lacks generalisability. the experiment could be artificial, and a unfamiliar setting so p’s may not react normally. This means it is not generalisability beyond the research settings
~>There aware behaviour is being observed. Demand characteristics so the results aren’t true.
What is a Field Experiment?
These are carried out in natural settings such as the street. It means we have complete control of the IV.
Evaluate Field Experiments.
Strengths:
~> High Mundane Realism. As the environment is more natural behaviour produced may be more real and authentic
~>High Internal Validity. The participants don’t know that they are being studied
Weaknesses:
~> Lost contrast over extraneous variables. This is because they are in a less controlled environment. this means it might be harder to identify the cause and effect between the IV and Dv
~>Cannot be replicated. As it is done in a street the same events will not happen again, each time it is unique. This means people may have different reactions and so results cannot be compared.
What is a Natural Experiment?
They use natural occurring events for research purposes. So the experimenter won’t directly manipulate the IV as it is naturally occurring. Could be conducted in a lab
Evaluate Natural Experiments.
Strengths:
~> Researchers can do experiments in places not allowed before for ethical or practical reasons. E.g. Romanian orphans by Ritter
~> High External Validity. they are often involved in the study of real life issues and problems that happen.
Weaknesses:
~> Participants cannot be randomly allocated. They observed differences because of differences in group participants rather than the IV
~> It is hard to know which aspect of the IV has caused that effect on there behaviour.
What is a Quasi Experiment?
IUt is to establish the cause and effect relationship between the IV and the DV
Evaluate Quasi Experiments.
Strengths:
~> Carried out under controlled conditions. This means we can share the strengths of lab experiments
~> High Internal Validity
~> Experiments can be replicated
Weaknesses:
~>Cannot randomly allocate participants to conditions. These must be confounding variables
What is Sampling?
A group of people who take part in a research investigation. The sample is drawn from a target population to be a representation of the population
What is a Sampling Frame?
The Source material from which a sample is drawn
What is a Target Population?
The entire group a researcher has interest in, the group about which the researcher wishes to draw conclusions
What is Random Sampling? Evaluate.
All members of the target population have an equal chance of being selected.
Strenghts:
~> It is unbiased
Weaknesses:
What is Systematic Sampling? Evaluate.
Participants are chosen mathematically. This is done by taking the nth person in the sampling frame for the sample
Strengths:
~>Experimenter has no influence over who to chose
Weaknesses:
~> Time Consuming