Research Methods Flashcards
What are the 4 types of experiments?
- Lab
- Field
- Natural
- Quasi
Describe Lab experiments
- Experimenter manipulates the IV and measures the DV, both need to be operationalised.
- Experimenter has high levels of control (can control the extraneous/cofounding variables)
- meaning that the only difference between conditions is the IV
- participants are randomly allocated to conditions
- reduces any extraneous variables from participants which could affect the DV
- other factors are also randomised such as the order of the stimuli and the order participants take part
Two strengths of a Lab experiment
- the procedure can be easily replicated (due to high levels of control) - replication allows experimenters to check for reliability
- internal validity is high (easier to control potential confounding variables) - sure that the only factor affecting the DV is the IV
Two weaknesses of the Lab experiment
- reduces ecological validity (high level of control, IV and DV’s are more likely to become artificial so different from real life situations
- demand characteristics (participants know they are being researched and may be inclined to work in a way they think is required) - Measurement of DV is not a true reflection of behaviour (reduces internal validity)
Describe Field experiments
- carried out in natural environments ~ (schools, homes or on the street) improve realism
- Researcher still manipulates the IV and measures the DV
- Participants are usually aware they are participating
two strengths of the Field experiment
- higher levels of ecological validity (Natural environment)~ results can be generalised to other situations
- Demand characteristics are lower (participants are unaware they are taking part)~increases internal validity
a drawback of the field experiment
- time consuming (may only be a small number of people around at certain times, may get participants who go to the area) ~reduces population validity
Describe a natural experiment
- Naturally occurring events that create a change
- researcher has no control over the IV
- sometimes due to ethical and practical reasons this is the only suitable experiment
Two strengths of a natural experiment
- high levels of ecological validity (take place in the natural surroundings, meaning that behaviour is more likely to be representative) ~results can be generalised to situations other than the experiment
- Demand Characteristics are low in natural experiments (participants do not know they are in an experiment) increases internal validity
Two limitations of a natural experiment
- desired behaviour being displayed is limited (no control over the situation) ~ hard to replicate to test for reliability
- Not able to control extraneous variables (may impact the IV and DV) ~ reducing internal validity
What is a Quasi
use pre-existing IV
- can be in controlled or more natural conditions
Name observational techniques
- naturalistic observation
- Controlled observation
- overt observation
- Covert observation
- participant observation
- non-participant observation
Describe Naturalistic observation
- researcher observing naturally occurring behaviour (Researcher does not get involved at all) ~ natural setting
Strength of naturalistic observation
- high external validity (findings should be applicable to other similar settings) ~increased ecological validity
Limitation of naturalistic observation
- not controlled by researchers
- extraneous variables are not able to be controlled
- may impact the DV
What is a controlled observation
- researcher attempts to control certain variables
- participants know they are being studied and they are usually carried out in a lab
Strength of controlled observation
- high levels of control
- variables and environment are controlled
- allows the research to be replicated to check for reliability
Drawbacks of controlled observation
- high levels of control
- situation may not be a representative
- findings lack external validity
- lacking generalisability
Describe Overt observation
- participants are aware they are being observed and they are usually aware of the nature and purpose of the research
Strength of Overt observation
- makes it more ethical as they know they are being observed
- easier to test for reliability
Limitations of Overt Observation
- demonstrate demand characteristics
- as they are aware they are being observed
- change their behaviour to please experimenter
- reduces validity
describe covert observations
- when participants do not know that they are being observed
- may involve the observer being hidden or behind two way glass
Strength of covert observations
- more likely to demonstrate natural behaviour
- unlikely to show demand characteristics
- increases validity
Limitation of covert observations
- raises ethical issues
- make it more difficult to replicate to check for reliability
Describe Participant observation
observer joins the group of people being studied
Strength of participant observation
- understand the behaviour shown in the correct context
- increases validity
Weakness of participant observation
researcher spends a lot of time with the group so may develop subjective opinions which can affect objectivity of data
Describe Non-participant observation
- observer remains external
- records the data more objectively
strength of non-participant observation
- more objective
- investigator effects are less likely to affect results
limitation of non-participant observation
- does not understand the context of the behaviour
- less detailed (valuable data missed)